Develop, collaborate and localize go-to-market strategies for EMEA and APAC markets, working closely with Marketing, Product, Sales, and CS.
Gather and analyze data on market trends, competitor activities, and customer needs to inform positioning and messaging for each region.
Develop tailored sales enablement materials, presentations, battle cards, case studies, and product content optimized for local buyers and industries.
Be a subject matter expert to influence segmented integrated marketing campaigns that drive leads, accelerate sales cycles, and strengthen brand recognition in the region.
Cultivate relationships with strategic partners, agencies, and industry influencers within both EMEA and APAC SaaS ecosystems.
Support virtual and in-person events, including trade shows, customer meetups, partner events, and webinars.
Manage event messaging, logistics, coordination with sales, and post-event lead follow-up.
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