FLEX Senior Manager - Web Content Strategy at Marriott International
Bethesda, MD 20814, USA -
Full Time


Start Date

Immediate

Expiry Date

19 Oct, 25

Salary

78.8

Posted On

21 Jul, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Public Relations, Adobe Analytics, Seo, Eligibility, Leadership, Communications, Learning, Writing, Content Marketing, Adobe Experience Manager, Journalism, Software, Digital Marketing, Time Management, Communication Skills, One, Drive Change, Business Acumen

Industry

Marketing/Advertising/Sales

Description

This is a temporary position.
The Senior Manager, Web Content Strategy will manage the day-to-day implementation and governance of Marriott.com’s content strategy. This role will support the marriott.com Web Commerce Products team working across the organization to develop a unified voice for Marriott Bonvoy across various entry points of the site including the Homepage. Reporting to the Director, Lifestyle Web Products, this role will play a key role in driving the strategic content vision of Marriott’s upper funnel and core commerce products. Core responsibilities of this role include content strategy development, providing content and editorial guidance to product and content operations teams, content variant testing, content performance analysis and assisting with developing a governance strategy to facilitate a unified voice across global and regional variations of the website.

REQUIRED EDUCATION AND EXPERIENCE

  • Bachelor’s degree required in Marketing, Communications, Journalism, Public Relations, related discipline, or equivalent experience/certification.
  • 5+ years’ experience in content marketing, editorial, digital marketing, or related function demonstrating progressive career growth and pattern of exceptional performance.
  • Previous experience developing content strategy or editorial guidelines for websites.
  • Experience with SEO and its impact on digital content strategy.
  • Experience developing insights and content plans from data using tools such as Adobe Analytics.
  • Possess exceptional written and oral communication skills, can develop clear, concise and original content.
  • Proven ability to collaborate with cross-functional teams in support of specific business priorities.
  • Ability to solve problems quickly, think creatively, and satisfy speed-to-market requirements.
  • Adaptable and energized by change; willingness to test new approaches and drive change.

PREFERRED EXPERIENCE

  • Experience developing strategies at scale for multi-site or multi-channel digital products.
  • Deep understanding of travel/hospitality trends and customer behavior.
  • Experience with Adobe Experience Manager a plus
  • Strong follow-up, time management, business acumen, organizational and leadership skills.
Responsibilities

Please refer the Job description for details

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