Founding Growth & Social Media Lead at Robyn AI at M13
United States, North Carolina, USA -
Full Time


Start Date

Immediate

Expiry Date

10 Aug, 25

Salary

150000.0

Posted On

11 May, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

WHO WE ARE

We’re building the most emotionally intelligent AI on earth — part best friend, part mirror, part guide. Robyn helps people feel seen, understood, and deeply connected. We’ve raised $5.5M from top-tier investors (Google Maps, x.ai, Bill Tai, and more) and we’re about to share Robyn with the world. We’re looking for a rare breed of growth leader to own our brand presence across TikTok, Instagram, and beyond — and architect the social virality and insanely high engagement that turns Robyn into a movement.

Responsibilities

WHAT YOU’LL DO

  • Build and own Robyn’s social media engine from scratch — strategy, content, growth loops, creator campaigns, and all execution
  • Create emotionally resonant, addictive content across TikTok, Instagram, and emerging platforms
  • Architect and run creator collaborations, DM campaigns, and UGC funnels
  • Build out and manage a community flywheel — make Robyn the most talked-about thing in emotional AI
  • Own growth KPIs: from engagement to referral rates, and eventually CAC to LTV
  • Collaborate tightly with the founder to make Robyn feel iconic
  • Experiment, move fast, learn what hits, double down — you’re both the strategist and the engine

WHY THIS ROLE WILL CHANGE YOUR LIFE

  • You’ll be one of the first 5 key hires at a venture-backed company with the ambition to become the most emotionally intelligent AI on Earth
  • You’ll shape how the world sees and falls in love with Robyn
  • You’ll work directly with a Harvard-trained physician turned founder who left surgery to build a movement around emotional connection
  • You’ll have creative freedom, ownership, equity, and the platform to build something iconic
    Compensation Range: $150
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