Fractional Go-To-Market (GTM) Consultant at Revive

Ponte Vedra Beach, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

23 Jul, 26

Salary

250.0

Posted On

24 Apr, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Go-To-Market Strategy, Product Launch, B2B SaaS, Program Management, Process Improvement, Cross-functional Leadership, AI Tools, Enablement, Coaching, Market Research, RACI Frameworks, Strategic Planning, Change Management, Performance Measurement

Industry

Business Consulting and Services

Description

Description About Us: Revive is a dynamic and innovative organization specializing in healthcare delivery and technology. We pride ourselves on delivering exceptional products/services and building strong, long-lasting relationships with our valued clients. This is a remote (U.S. based) contract position with part time hours (10-15 hrs./week), for a 4-6 month period. The Fractional Go-To-Market (GTM) Consultant will build and operationalize a scalable GTM function while leading high-impact product launches. This role is both strategic and hands-on, focused on establishing repeatable processes, driving cross-functional alignment, and enabling internal teams to independently execute future launches. This is a high-visibility engagement with immediate impact, ideal for someone who thrives in fast-paced, build-from-scratch environments and has a strong track record of delivering successful B2B SaaS product launches. Duties Build and implement Revive’s GTM operating model and launch playbook, including launch tiering, RACI frameworks, templates, checklists, readiness criteria, and post-launch measurement. Lead 2–3 major product launches end-to-end, partnering closely with Product, Product Marketing, Sales, Customer Success, and Support. Conduct structured post-launch retrospectives and continuously refine the GTM playbook based on insights and performance data. Coach and upskill cross-functional teams to ensure GTM ownership transitions in-house by the end of the engagement. Integrate AI tools into GTM workflows (e.g., content creation, market research, retrospective analysis, enablement) and document these processes to establish AI-native practices. Deliver a comprehensive final playbook, templates, and documentation to support long-term, self-sufficient execution. Requirements 8+ years of experience in GTM leadership, including experience in fractional or consulting roles. Proven success leading end-to-end B2B SaaS product launches, including execution and program management—not just messaging. Experience building GTM processes from the ground up in companies of similar stage and scale. Strong coaching and enablement skills, with the ability to transfer knowledge and build internal capability. Demonstrated ability to work cross-functionally across Product, Marketing, Sales, Customer Success, and Support teams. Hands-on experience leveraging AI tools in marketing/GTM workflows, with the ability to train others on implementation.

Responsibilities

The consultant will build and operationalize a scalable Go-To-Market operating model and launch playbook. They will lead end-to-end product launches while coaching cross-functional teams to ensure long-term ownership.