Freelance Product Manager (B2C Strategy Initiative) at Heady

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Full Time

Start Date

Immediate

Expiry Date

07 Jan, 26

Salary

0.0

Posted On

09 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Product Management, B2C Strategy, Stakeholder Interviews, User Research, Market Analysis, Agile, Scrum, Mobile-App Growth, Data Capture, Usability Testing, Competitive Analysis, User Data Analysis, Ideation Workshops, User Stories, Growth Funnel, KPI Identification

Industry

IT Services and IT Consulting

Description

About Heady and the Role: Heady is a digital product consultancy that provides full-service strategy, design, full-stack development, and growth marketing services for retail and lifestyle brands — and we do it all with heart. Our team partners with Fortune 500 brands to deliver impactful technology and design solutions. We’re looking for a strategic, hands-on Product Manager to lead a B2C Product Strategy initiative for one of our top retail clients. In this short-term role, you’ll take the driver’s seat in shaping our client’s digital product direction — running discovery, defining the roadmap, and aligning stakeholders on what success looks like. This project is slated to run from early November through December and requires approximately 20-30 hours/week. ET hours are required. This is a remote-friendly role. There may be opportunities beyond this contract. What You’ll Do: Lead stakeholder interviews and user research with UX/Design. Define product goals and connect them to business outcomes. Identify market opportunities and key KPIs for B2C eCommerce. Facilitate feature-prioritization and MVP/post-MVP roadmaps. Conduct user interviews and/or usability testing on existing products. Perform competitive and market analysis. Analyze user data and survey insights to inform recommendations. Lead ideation workshops and write user stories. Define and align success metrics. Recommend strategies for growth funnel and data capture. Who You Are: 5+ years of strategic product management experience. Proven success leading discovery and strategy for web or app products (B2C/eCommerce). Strong communicator with exceptional organizational skills. Experience working in Agile/Scrum environments. Understanding of mobile-app growth and attribution tracking. Prior agency or consulting experience preferred. Bachelor’s degree or higher. What You’ll Get: Competitive hourly rate - paid fairly for the value and expertise you bring. The chance to work with a talented global / remote-friendly team. Flexibility - we trust you to manage your time and deliver without micromanagement. Opportunities to grow your skills (and portfolio) by working on interesting, challenging projects that touch multiple areas. A culture of kindness and support - you’ll be respected, heard, and part of a team that celebrates wins together.

Responsibilities

Lead stakeholder interviews and user research to define product goals and connect them to business outcomes. Facilitate feature prioritization and conduct competitive and market analysis to inform product strategy.