SERVES AS A LEADER IN WEB DESIGN AND THE USER EXPERIENCE:

B1. Assists with style guide updates and best practices for web design.
B2. Ensure the UI is easy to navigate and UX is positively optimized.
B3. Addresses UX issues with modifications to achieve marketing and communications goals.
B4. Troubleshoots front-end issues, fixes broken links and images.
B5. Keeps current on digital trends, and engages in forward thinking about upcoming content needs.
B6. Assists with collecting and analyzing data.

REQUIRED QUALIFICATIONS:

• Bachelor’s Degree
• Minimum of three years’ of professional work experience involving web creation and execution, digital marketing, digital communications, information technology or a related field

PREFERRED QUALIFICATIONS:

Experience with and understanding of:

• HTML and CSS

ADDITIONAL SKILLS:

• Knowledge of website design standards, layout, and ability to keep up with current web trends and technologies
• Demonstrated graphic design skills to turn ideas into visual designs for the website
• Strong organizational and presentation skills
• Ability to handle multiple tasks, meet deadlines and manage priorities
• Meticulous attention to detail
• Strong understanding of user interface design standards
• Can work independently as well as in a team environment
• Can analyze audience needs and create UI designs while taking into account search engine optimization and accessibility
• Ability to read and analyze heatmaps

KNOWLEDGE, SKILLS AND ABILITIES:

• Is a dedicated, motivated team member, who develops and manages strong relationships with internal and external partners
• Has an ability to interact respectfully with people from diverse socioeconomic, cultural and ethnic backgrounds
• Employs positive interpersonal skills to forge strong collaborations across the university
• Performs duties with a high degree of accuracy, independence and discretion, while keeping the Web Content Strategist updated on issues that arise
• Serves as an active participant in complying with applicable safety rules and regulations, including necessary training and drills
• Proactively identifies issues before they become a problem and works toward a solution

KEY JOB RESPONSIBILITIES:

• Provides design maintenance of websites and other electronic publications and applications
• Schedules work and/or supervises staff as needed
• Develops and designs the overall navigation flow, layout of specific pages, and creation of individual graphic elements; ensures that all design elements, templates, and finished solutions work within a variety of browser types and screen settings along with the constraints set by development and design
• Serves as a subject matter expert and unit liaison to other departments to design graphics and layouts
• Develops and implements strategic digital media initiatives, priorities, objectives, and best practices in collaboration with leadership and other functional work units
• Implements graphical and style standards for web sites