Full-time Digital Marketing Manager at Peter Alexander Salon
Miami Beach, FL 33139, USA -
Full Time


Start Date

Immediate

Expiry Date

16 Nov, 25

Salary

60000.0

Posted On

17 Aug, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Canva, Html, Lifestyle Brands, Digital Marketing, Instagram, Time Management, Template Design, Google Analytics

Industry

Marketing/Advertising/Sales

Description

ONLY CANDIDATES WHO SUBMIT ALL REQUIRED MATERIALS VIA EMAIL WILL BE CONSIDERED.

Overview:
Peter Alexander Salon is seeking a highly skilled and creative Digital Marketing & Content Manager to lead and execute our salon’s digital presence. This role requires someone who can work independently to design, implement, and manage marketing strategies, social media content, and paid ad campaigns—while keeping our luxury branding consistent and elevated.

QUALIFICATIONS:

  • 2+ years experience in digital marketing, content creation, or a similar role
  • Strong understanding of HTML for basic website updates and email template design.
  • Proficiency in Adobe Suite, Canva, CapCut, or similar design/editing tools
  • Strong knowledge of Instagram, TikTok, and paid ad strategy
  • Familiarity with Google Analytics, Google Ads, and social media ad platforms
  • Excellent time management and ability to self-direct
  • Experience working with or understanding luxury or lifestyle brands is a plus
  • Bonus: Experience in the beauty/hair industry
Responsibilities
  • Develop and manage a content calendar across all platforms (Instagram, TikTok, etc.)
  • Capture, edit, and publish short-form video and photo content for Reels, Stories, and posts
  • Design branded graphics and promotional materials
  • Monitor and report performance via Google Analytics
  • Build, manage, and optimize Google Ads and Meta (Facebook/Instagram) campaigns
  • Ensure brand consistency while identifying opportunities to expand visual and voice identity
  • Collaborate with ownership to align strategy with business goals—but execute day-to-day independently
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