GCR Strategic Accounts Field Marketer, Gaming, Apple Ads at Apple
Shanghai, Shanghai, China -
Full Time


Start Date

Immediate

Expiry Date

14 Sep, 26

Salary

0.0

Posted On

16 Jun, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

B2B Marketing, Sales Enablement, Content Marketing, Gaming Vertical Expertise, Adtech, Performance Marketing, Project Management, Cross-functional Collaboration, Strategic Planning, Market Analysis, English Proficiency, Chinese Proficiency, Stakeholder Management, Business Metrics Analysis, Regional Marketing Strategy, Communication

Industry

Computers and Electronics Manufacturing

Description
At Apple, we focus deeply on our customers’ experience. Apple Ads brings this same approach to advertising, helping people find exactly what they’re looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, Apple Maps, and sports on Apple TV. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone. DESCRIPTION Do you have extensive experience in the gaming vertical and a track record of successfully partnering with sales leaders to deliver impactful B2B marketing deliverables that fuel regional business demand? Are you a strategic and resourceful business-minded content marketer, a critical thinker, and a stand out achiever? We’re looking for an experienced marketer to drive sales marketing programs and enablement for managed accounts in the gaming vertical across the Greater China Region. As part of the global Field Marketing team and the trusted local marketing expert on Apple’s advertising solutions, the GCR Field Marketer will play a pivotal role in demonstrating the value of Apple advertising to gaming clients across the region. From shaping the approach to executing the work, this is a hands-on role. This person will contribute to locally informed vertical marketing strategies while taking the lead to develop, adapt, and deliver materials for regional priority audiences, segments, and opportunities. Working closely with marketing, sales, and insights teams, they'll gather ongoing feedback to differentiate our advertising solutions, strengthen channel messaging, and expand customer engagement efforts. Strong attention to detail, effective project and time management, focus on continuous improvement, and a pulse on regional market dynamics will be necessary for success in this role. If this sounds like you and you want to be part of a marketing team focused on growing Apple’s advertising business, we’d like to hear from you! MINIMUM QUALIFICATIONS 10+ years experience developing and activating revenue-driving B2B marketing initiatives and sales enablement materials — with track record of working well with senior sales executives and teams Strong grasp of market dynamics across the Greater China Region, as well as familiarity with cultural and business nuances in other key export markets — including the Americas and EMEA. Deep understanding of the adtech landscape, performance marketing, and standard business metrics for the gaming vertical Extraordinary written and verbal communication — both in English and Chinese Adept at navigating through ambiguity to move marketing initiatives forward — from business insight to strategy to deliverable to measurement and optimization Skilled at discussing and debating ideas in a collaborative way, leading through influence and driving focus, and maintaining positive cross-functional relationships as challenges arise PREFERRED QUALIFICATIONS Self-starter who consistently delivers excellent work Experience working in a geographically distributed team Manages multiple projects, priorities, and overlapping deadlines effectively and with ease Possess unquestionable personal code of ethics and integrity
Responsibilities
Drive sales marketing programs and enablement for managed gaming accounts across the Greater China Region. Develop and adapt localized marketing materials and strategies to demonstrate the value of Apple advertising solutions to regional clients.
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