• Lead Product for the Ultimate Surfing Company
• Culture, Performance and Creativity
• Torquay based - Global reach

LEAD PRODUCT FOR THE ULTIMATE SURFING COMPANY, WITH A FOCUS ON YOUTH CULTURE AND BUILDING FOR THE FUTURE

Founded in 1969 in Bells Beach, Australia, Rip Curl is the ultimate surfing company. For more than 50 years, we have led the surfing market and become synonymous with surf culture. ‘The Search’ – the relentless pursuit of the perfect wave – lives in the spirit of everything we do. Our vision is to be the ultimate surfing company in all that we do.
We’re now looking for a visionary General Manager of Product to lead the next evolution of Rip Curl’s global product journey – keeping our heritage alive while pushing innovation, relevance, and global reach.

ABOUT THE ROLE

This is a global leadership opportunity that sits at the intersection of culture, performance, and creativity. You’ll guide the full product lifecycle across Men’s, Women’s, and Kids’ apparel and accessories – setting the seasonal direction, inspiring design, and aligning global teams behind a clear vision. From leading-edge surf gear to lifestyle staples that speak to the next generation, you’ll shape the products that define a movement.

WHAT YOU’LL DO

• Set and lead the global product strategy aligned with Rip Curl’s heritage, brand values, and bold ambitions
• Own seasonal range direction and development – from concept to execution – ensuring customer connection and innovation at every turn
• Stay tapped into the culture – surf, youth, and street – to ensure our product stays relevant and future-focused
• Drive collaboration with regional markets, ensuring consistency while embracing local expression
• Lead sourcing and development with a focus on long-term partnerships, ethical production, and environmental responsibility
• Partner closely with Marketing, Retail, and our Surf Team to build iconic stories and collections that connect deeply with our community
• Ensure commercial performance through sharp inventory planning, margin control, and channel coordination
• Lead and inspire a high-performing product team globally – with a focus on creativity, culture, and capability