Global Brand Director - Equity at Reckitt
PTH, NJ 07054, USA -
Full Time


Start Date

Immediate

Expiry Date

10 Oct, 25

Salary

254000.0

Posted On

11 Jul, 25

Experience

6 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Media Strategy, Consumer Behavior, Analytical Skills, Social Media, Media Planning, Global Perspective, Digital Marketing, Ecommerce, Creativity, Brand Strategy, Communication Skills, P&L Management, Storytelling, Negotiation, Strategic Thinking, Ease

Industry

Marketing/Advertising/Sales

Description

Home to the world’s best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

THE EXPERIENCE WE’RE LOOKING FOR

  • Minimum 6 years experience in Marketing; Global/Regional with IMEX experience preferred
  • BA in Marketing or Business Administration
  • Nutrition background or any HCP related category preferred
  • Demonstrated agility in managing a brand amidst competitive and complex environments.
  • A robust track record in Marketing, with a shining portfolio of successes
  • An ability to combine strategic thinking with decisive action, backed by a sharp commercial mindset.
  • Insightful grasp of HCP & consumer behavior and market trends, with an emphasis on a global perspective.
  • Excellent collaboration and communication skills, adept at nurturing cross functional relationships and positively influencing stakeholders with ease.

    LI-Hybrid

THE SKILLS FOR SUCCESS

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Product sustainability, NEW Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Brand activation, Commercial acumen Collaboration, P&L management, FMCG/Consumer Health Experience, Brand Management, eCommerce, Social Media, Media Planning, Media Strategy, Negotiation.

EQUALITY

We recognize that in real life, great people don’t always ‘tick all the boxes’. That’s why we hire for potential as well as experience. Even if you don’t meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; color, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Responsibilities

ABOUT THE ROLE

As the Global Brand Director of Enfa Equity, you’ll have the freedom to champion and drive the Nutrition Equity Strategy and Execution for our iconic brands that are trusted by millions of health care professionals and caregivers around the world. In this exciting role you will be responsible for strengthening our corporate and product brands and empowering IMEX with the best tools & best practices to execute our flywheel with excellence creating a meaningful impact across families by nourishing the best start for a healthier life.

YOUR RESPONSIBILITIES

In this role, you will have the opportunity to:

  • Set Mead Johnson Nutrition corporate brand direction building both the Equity strategy & execution leveraging key stakeholders’ guidance and keeping momentum & excitement across the company.
  • Develop and Execute Nutrition Product Brands Equity distinct and differentiated strategy & execution across key touchpoints strongly leveraging HCP and Consumer Insights and category dynamics across regions. Become the Equity guardian ensuring superior and consistent execution.
  • Leverage Nutrition World as key connector across the globe to bring awareness to all the fantastic work across the Business Unit, unlock recognition and take the opportunity to scale best practices
  • Provide IMEX with best-in class tools and trainings to strengthen Brand Equity in their markets and measure success consistently.
  • Collaborate with IMEX and become the best ally & advisor: support key Equity initiatives with focus on those ones that have potential to be scaled.
  • Work closely with cross functional teams & Innovation leads including R&D, Medical Marketing, Regulatory, Supply and Finance to understand any potential impact in current Equity Strategy & Portfolio Architecture
  • Lead and inspire Brand Experience team: ensure they have visibility and are connected to the markets needs constantly adding value to the overarching business
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