REMOTE

Our client is a leading name in premium sports equipment and teamwear, trusted by athletes worldwide for innovation, performance, and style. They are seeking a dynamic Global Brand Manager for their Field Hockey division. In this pivotal role, you will lead their global brand strategy, strengthen relationships with international distributors, manage a team of hockey ambassadors, and drive cutting-edge product development from concept to certification.
Your work will directly influence the future of our client’s Hockey division on the global stage. If you have a passion for hockey, a flair for brand building, and the skills to manage both creative and commercial growth, they want to hear from you.

REQUIREMENTS:

• In depth understanding of the global hockey market, professional clubs, players and products.
• A drive and enthusiasm to develop industry leading products.
• Ability to motivate and negotiate with global distributors.
• Excellent organisational, communication, and leadership abilities.
• Experience in brand management, ideally within sports, lifestyle, or consumer goods (desirable).
• Understanding of sports equipment standards, CE marking, and FIH certification (desirable).
  Join and shape the next chapter of our client’s Hockey global success.

SKILLS & EXPERIENCE:

• Currently playing (or recently retired from) hockey at a high standard.
• Strong understanding of international hockey markets and distribution channels.
• Ability to identify and manage elite athletes/ambassadors.
• Knowledge of product development, prototyping, and certification processes.
• Excellent negotiation, communication, and project management skills.

1. Brand Strategy & Positioning:

• Develop and implement a global brand strategy.
• Define brand guidelines and ensure consistent application across all markets.
• Identify new market opportunities and consumer trends.

1. Distributor & Market Management:

• Manage and grow relationships with international distributors.
• Negotiate agreements and monitor performance against KPIs.
• Support distributors with marketing assets, training, and product knowledge.

1. Ambassador & Athlete Relations:

• Manage partnerships with professional hockey players and ambassadors.
• Oversee brand campaigns, events, and social media collaborations.
• Ensure ambassador activity reflects and enhances the brand image.

1. Product Development & Innovation:

• Lead product development from concept to market launch.
• Oversee prototyping, material selection, and performance testing.
• Work with R&D to ensure products meet quality, safety, and performance standards.