GENERAL INFORMATION

Date Published
25-Aug-2025
Advertising Ends
08-Sep-2025
ID#
13073
Role Type
Marketing & Comms
Work Type
Permanent Full-Time
Workplace Type
Hybrid
Country
New Zealand
Location
Auckland

ABOUT US | HE KUPU MŌ MOTO

Innovation plays a critical role in unlocking future growth for Fonterra and is integral to achieving our long-term aspirations; it is crucial that innovation continues to evolve as part of our DNA, embedding it into our brand and culture. In 2022, we created a new portfolio of Innovation and Brand to identify growth opportunities to protect shareholder interests and new and innovative, highly valuable markets for our Co-op to compete in.
This portfolio brings a new level of focus, capability, and thinking to help grow the premium value of our products.

• Develop brand and marketing strategies to boost engagement and deliver effective communications for key audiences.
• Provide a unified audience strategy with clear guidelines for cohesive messaging through Fonterra’s brand architecture.
• Manage the brand marketing budget to optimise resource allocation.
• Collaborate across business units to ensure alignment and consistency.
• Work closely with creative and marketing teams to create strong content and campaigns.
• Oversee the full marketing calendar for core narratives and target audiences.