In your role as Global Product Manager Digital Products – Next Gen Therapy Management (m/f/d) you will be responsible for overall product life cycle of dedicated digital products, including definition of market needs, creating of business cases, oversight of product development activities, marketing, go-to-market, and commercialization.

• Define new business models for digital products and ensure continuous alignment among product portfolio, and especially with overall ecosystem and In-Center strategy
• Market assessments for key products, i.e. market segmentation, market quantification
• Definition of customer needs, develop product vision, strategy, and roadmap
• Collaborate with medical (research) on algorithm development and stay close to (digital) technology advancements (e.g. AI) to drive the product’s target to improve patient outcomes, personalization and highest degree of automation in clinical processes; build up an expert community of nephrologists, KOLs and nurses for co-creation, medical foundation and early feedback
• Close collaboration with local/regional marketing/sales/product management teams to elaborate go-to-market strategies and concepts with for target markets
• Monitor competitor landscape and derive conclusion for competitiveness, product strategy, positioning, pricing, and roadmap Business Case per product
• Prioritization of features and functions, definition of releases and product increments, overseeing the development and releases of the product; collaboration with internal and external partner stakeholder communication
• Drive commercialization and market launch together with local/regional marketing, sales and join customer meeting for lead generation and/or pitches
• Continuously drive creation of new product ideas, create ideation campaigns, and perform market validations in close cooperation with sales, marketing, and corresponding value streams
• Management of product lifecycle
• Increasing the team and product success through managerial skills or technical breadth, being able to cope with ambiguity
• Sharing the broad business perspective with others
• Working and co-leading closely across cultures and organizations
• Representing the organization effectively to x-functional stakeholders, clients, and external groups