At Linx, we are driven by a clear purpose, ‘removing barriers for those driving for success’.
As a global leader in the design, manufacture, and commercialisation of coding and marking products, our mission is to empower our associates, enable ambitious partners, and simplify life for our customers. We invest in the growth of individuals who aspire to reach their full potential, forge long-term partnerships based on trust and mutual success, and develop innovative, practical solutions that address real-world challenges. These commitments define how we work, collaborate and deliver value in everything we do.
Our culture is anchored in a strong set of values. We are focused on making a meaningful impact, taking ownership of outcomes and fostering a constructive, respectful environment free from toxic behaviours.
We aspire to lead with empathy, seek first-hand understanding through direct engagement with the work, and make courageous, integrity-driven decisions. These values shape the way we attract, support and retain talent, ensuring that everyone at Linx is empowered to contribute their best and grow in a purpose-led, inclusive and forward-thinking organisation.
Our values are everyone’s responsibility, we live them, lead with them, and bring them to life every day.
Meet your manager; https://www.linkedin.com/in/mark-cooper-4822068
The Product Marketing Manager is responsible for the go-to-market (GTM) strategy for our next-generation printer. This pivotal role will bridge product development, sales, and marketing, ensuring a successful product launch and sustained market impact. You will own the marketing strategy for the product, creating compelling narratives, delivering high-impact promotional content, and ensuring the commercial teams are fully equipped to position and sell the product effectively.
This role will be a hybrid role based out of our office in St Ives, Cambridgeshire.

In this role, the key responsibilities will include:

• Product Launch Ownership; Develop launch roadmaps and milestones in collaboration with cross-functional teams.
• Marketing Content Creation; Coordinate the creation and rollout of all marketing assets including case studies, customer success stories, and product proof points through agencies and internal teams.
• Campaign Execution; Collaborate with digital and content marketing teams to build product-specific social and promotional campaigns, that drive product presence across all channels.
• Sales Enablement; Build comprehensive sales enablement toolkits: one-pagers, battle cards, objection handling, demos, and training that enable confidence in positioning and selling of the product.
• Management of Global Marketing Team; Coach, develop and lead a team of x2 to achieve the agreed upon product launch timelines.

THE ESSENTIAL REQUIREMENTS OF THE JOB INCLUDE:

• Willingness to travel to gather Voice-of-Customer feedback
• At least 4 years experience in product marketing within a marketing agency setting or industry, with evidence of delivering great marketing results
• Proven success in launching new products and managing cross-functional GTM initiatives.
• Exceptional writing, storytelling and messaging skills.
• Ability to manage multiple workstreams and deadlines in a fast-paced environment
• Strong interpersonal and stakeholder management skills
  At Linx, a Veralto Company, we grow talent; we give you the opportunity to develop your career based on your strengths. Linx is a career destination for engaged passionate and talented people who are driven to seek innovation, growth and opportunity.
  Linx is proud to be a Product Quality & Innovation company in Veralto (NYSE: VLTO). Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today. Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World’s Most Vital Resources.
  At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

• Product Launch Ownership; Develop launch roadmaps and milestones in collaboration with cross-functional teams.
• Marketing Content Creation; Coordinate the creation and rollout of all marketing assets including case studies, customer success stories, and product proof points through agencies and internal teams.
• Campaign Execution; Collaborate with digital and content marketing teams to build product-specific social and promotional campaigns, that drive product presence across all channels.
• Sales Enablement; Build comprehensive sales enablement toolkits: one-pagers, battle cards, objection handling, demos, and training that enable confidence in positioning and selling of the product.
• Management of Global Marketing Team; Coach, develop and lead a team of x2 to achieve the agreed upon product launch timelines