BE PART OF A MOVEMENT THAT MOVES THE WORLD

At ASICS, we’re more than just a brand; we’re a movement. A movement of movement, propelled by the belief that motion strengthens the body and uplifts the mind. Our name itself, an acronym for “Anima Sana in Corpore Sano” (a Sound Mind in a Sound Body), encapsulates this commitment. Since taking our first step in Japan in 1949, our journey has been about more than just reaching the finish lines or clocking the fastest times. It’s about the joy of moving and it’s open to all.
If you’re inspired to move yourself and the world toward a brighter, more inclusive future, we’re looking for you.
Here at ASICS, we welcome diversity in our people, their backgrounds and life experiences. So, you could be the right person for this role regardless of your age, nationality, religious beliefs, or gender identification.

YOU HAVE THE FOLLOWING SKILLS:

• 3-5 years of experience in Business to Customer (B2C) social media marketing and content creation within the lifestyle sector.
• Strong analytical capabilities with expertise in social media key performance indicators (KPIs), performance reporting, and strategic insights.
• Demonstrated expertise in social media enterprise platforms.
• Excellence in cross-functional team collaboration and communication.
• Knowledge of footwear and lifestyle industry trends.

YOUR ROLE IN OUR SHARED JOURNEY

Located at our EMEA headquarters in Hoofddorp, near Amsterdam, you’ll contribute to our mission by developing and executing comprehensive social media strategies for ASICS’ SportStyle category.
Your role will be instrumental in weaving the fabric of our movement, bringing unique perspectives and driving innovation with every step.

YOUR KEY RESPONSIBILITIES WILL BE TO:

• Oversee social content lifecycle from briefings to performance reporting, ensuring seamless execution aligned with brand goals.
• Build strong relationships with cross-functional teams to develop and implement a cohesive social strategy for global relevance.
• Collaborate with the Digital Marketing Lead to create content that resonates with the target audience and enhances community connection.
• Monitor and report on campaign performance, using insights for continuous improvement and staying ahead of trends.
• Establish best practices for emerging social channels, positioning ASICS as a leader in social media innovation.
• Advocate for the enterprise social media platform, championing new features and educating stakeholders for strategic alignment.