Job Overview:
We are looking for a motivated and detail-oriented fresher to join our Digital Marketing team as a Google Ads Executive. The ideal candidate should have a basic understanding of online advertising and a strong willingness to learn and grow in performance marketing.
Key Responsibilities:
Assist in planning, creating, and managing Google Ads campaigns (Search, Display, and Video).
Conduct keyword research and analyze competitors to optimize campaign performance.
Monitor campaign performance and generate regular reports.
Optimize ads, bids, and budgets to improve ROI and achieve campaign goals.
Work closely with the content and design teams to create effective ad copies and creatives.
Track conversions and analyze data using tools like Google Analytics.
Stay updated with the latest trends and best practices in digital advertising.
Required Skills & Qualifications:
Bachelor’s degree in Marketing, Business, or a related field.
Basic understanding of Google Ads and digital marketing concepts.
Familiarity with MS Excel and reporting tools.
Strong analytical and problem-solving skills.
Good communication and teamwork abilities.
Eagerness to learn and adapt in a fast-paced environment.
Preferred (Optional):
Google Ads Certification (Search/Display).
Internship or coursework in Digital Marketing.
Basic knowledge of SEO and Google Analytics.
Responsibilities
The role involves managing and executing Google Ads campaigns. The candidate will focus on driving traffic and optimizing ad performance.
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