Graphic Designer

at  Castlery

Castlery is looking for a Graphic Designer to join our Creative Team (Mopio).
Founded in Singapore in 2013, Castlery is a digital-first furniture lifestyle brand delivering to 54 metropolitan areas across the United States, Australia, and Singapore. Our mission is to create quality and beautiful furniture pieces and empower every customer to create an inspiring space. A space in which they can thrive and be their best self.
Seeing success in the US market, a new sub-brand, Mopio, was conceived in 2021 to target the mass market with entry to mid-level, well-designed furniture pieces at affordable, everyday prices. With promising results and success, we are entering a phase of hypergrowth, and looking for creative and ambitious talents to join our team on this journey.
As a digital-first tech start-up, we lead with a growth mindset and the belief that the combination of everyone’s passions and skills carry the company upward and forward. At Castlery, it’s where all ideas are listened to, and brainstorming means that job titles are left at the door. This is where self-starters can really make their mark, thriving and evolving as they go.
If making an impact gives you a reason to roll out of bed in the mornings, come join us!

As part of the Mopio Creative Team, within our broader Marketing team, your role as a Graphic Designer is to create arresting visuals and videos that resonate with consumers, helping them to envision Mopio’s products in their homes. You’ll be reporting to our Senior Graphic Design Specialist and your responsibilities include:

• Design and Produce Visual Content: Create high-quality graphics for digital and print media, including social media posts, web listing images, website banners, email campaigns, catalogues, advertisements, and more.
• Storyboard and Edit Video Content: Design and create engaging motion-based content for social platforms such as Instagram, Facebook, YouTube and Google. Adapt videos into different orientations to suit various channels.
• Brand Understanding and Consistency: Develop a strong understanding of Mopio’s brand, vision and target audience. Ensure all visual content adheres to brand guidelines and supports a consistent look and feel across all platforms.
• Collaborate with Teams: Work closely with sales, marketing, operations, and production teams to understand design requirements and deliver creative solutions.
• Image Editing: Aid with image editing to ensure high-quality visuals for marketing materials.
• Campaign Support: Develop graphics for promotional campaigns, product launches, and events, ensuring they align with overall marketing strategies.
• Trend Analysis: Stay up to date with industry, social and digital trends and incorporate relevant styles and techniques into design projects.
• Project Management: Manage multiple design projects simultaneously, ensuring prompt delivery and meeting deadlines.