Description of tasks

• Development of creative concepts, campaign ideas and visual guiding concepts for digital and analog channels
• Designing emotional brand communication and effective storytelling approaches along the entire customer journey
• Development of packaging, POS, trade marketing and retail concepts with a focus on brand impact and sales success
• Design of high-quality communication materials for print, web, social media, e-commerce and physical brand experiences
• Ensuring a consistent brand presence across all touchpoints
• Active use of generative AI tools to support ideation, design development and efficient workflows.
• Evaluation and integration of new creative technologies and working methods
• Independent management of projects from idea to market implementation
• Close collaboration with internal stakeholders as well as management and quality assurance of external partners
• Active contribution to a creative, collaborative and innovation-driven creative hub culture
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profile

• Training or studies in the field of graphic design, visual communication, brand design, digital design or comparable qualification
• 3–5 years of experience in graphic design, creative design or brand design
• Proven experience in translating brand and marketing themes into high-quality, CI/CD-compliant designs
• Strong portfolio in the areas of digital, print, packaging, POS, trade fair appearances and brand experience
• Excellent knowledge of the Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Understanding of print production, typography, color theory, as well as digital platforms and content formats.
• Experience with FMCG, premium, lifestyle or luxury brands is an advantage.
• Enthusiasm for Generative AI and confident use of tools such as Midjourney, Firefly, ChatGPT, Nano Banana or similar solutions
• Understanding of UX/UI and performance-oriented design is an advantage.
• High quality awareness, conceptual strength and a strong understanding of brands
• German and English at C1 level

Benefits

• A unique, family-oriented culture with long-term and sustainable corporate management.
• Internal courses and leisure activities as well as support for external training.
• Modern working time models, such as home office
• Free parking spaces or commuting allowances for public transport
• Attractive benefits with our pension fund and social security.