Greater China Data Scientist, Ad Platforms at Apple
Shanghai, Shanghai, China -
Full Time


Start Date

Immediate

Expiry Date

12 Jan, 26

Salary

0.0

Posted On

14 Oct, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Data Science, Business Analytics, Python, SQL, R, Spark, Tableau, Advanced Analytics, Statistical Methodologies, Client Interaction, Storytelling, Data-Driven Insights, Privacy Principles, Market Dynamics, Experimentation, Metrics Identification

Industry

Computers and Electronics Manufacturing

Description
At Apple, we work every day to create products that enrich people’s lives. Our Advertising Platforms group makes it possible for people around the world to easily access informative and imaginative content on their devices while helping publishers and developers promote and monetize their work. Our technology and services power advertising in the App Store. Our platforms are highly performant, deployed at scale, and set new standards for enabling effective advertising while protecting user privacy! We are seeking a data scientist for our Apple Ads Data Insights team, based in Shanghai. We are hiring this specialist with analytical skills to identify, develop, and package unique insights for our advertisers; the ability to convert these insights into a compelling narrative; and the communication skills to co-deliver these insights direct to advertisers to inform, persuade, and ultimately change advertiser behavior. DESCRIPTION The Specialist will be part of the team with the mandate to evaluate, source, refine, and present unique insights to help our advertising customers get the most value out of their investment in Apple Ads. This team uses data-driven and advanced analytical approaches and will leverage existing and new data sets, both Apple Ads internal and external, to identify these opportunities (e.g., improving advertiser understanding of marketplace dynamics; assisting in design and execution of advertiser-driven experimentation; conducting client pilots for new insights; analyzing unique, client-specific opportunities). The Specialist will identify the right metrics and partner with our externally-facing sales team to articulate these stories to our customers. As such, this individual has to have the right analytical acumen and storytelling prowess. - Identify the themes of insights which will have the most impact and pilot new ideas. - Use advanced data analytics techniques and statistical methodologies to extract these insights. - Develop the appropriate positioning and pitch framework to share key findings with various customer personas including senior marketing / user acquisition and data science leaders. - Measure and track the impact of client interactions and classes of insights on advertiser performance and spend. - Work with Privacy and legal teams to ensure that proposed data sets honor Apple Ads’ privacy principles. - Expected to travel 10-30% of the time (varies by quarter). MINIMUM QUALIFICATIONS 3+ years of experiences in a data science or business analytics role. Programming skills in Python and SQL, comfortable with advanced analytics tools such as R, Spark, and Tableau A strong passion for business intelligence and analytics with the ability to work closely with the business teams, understand business requirements, and manage complex projects related to data-driven initiatives. Ability to communicate and distill information from large data sets and results into simple concepts and actionable insights for a variety of audiences, such as business and leadership teams, to influence sales and marketing strategy PREFERRED QUALIFICATIONS Previous experiences in the digital advertising industry, as a data scientist, consultant or business analytics professional. Experience with in-person client interactions, specifically senior-level executives, and knowledge to also work with business intelligence and data science experts Deep knowledge of advanced analytical techniques and statistical methods, including regression, classification, clustering, etc.
Responsibilities
The Specialist will evaluate, source, refine, and present unique insights to help advertising customers maximize their investment in Apple Ads. This role involves using advanced analytical approaches to identify opportunities and communicate findings effectively to clients.
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