Are you passionate about driving new business acquisition at the forefront of AI innovation? Join Kovr.AI as head of Growth and lead our new account origination strategy to fuel our sales pipeline. In this high-impact role, you’ll lead marketing and growth efforts while building scalable lead generation systems that identify, engage, and qualify prospects for our AI platform. You’ll work directly with the CEO and sales team to execute data-driven campaigns across website, social media, and email prospecting that consistently deliver qualified opportunities to close deals.

Key Job Responsibilities

• Drive new account origination and lead generation to consistently feed the sales pipeline with qualified prospects
• Own and manage the marketing budget, optimizing resource allocation for maximum ROI on lead acquisition and conversion
• Execute targeted email prospecting campaigns using tools like Clay for data enrichment, Apollo for lead intelligence, and Instantly for automated outreach sequences
• Plan, coordinate, and execute events and trade show participation focused on lead capture, prospect engagement, and pipeline development
• Create compelling sales-focused marketing copy including lead magnets, case studies, website landing pages, and nurture campaign messaging
• Lead digital marketing efforts including website optimization, social media strategy, and conversion-focused campaign management
• Develop and execute comprehensive lead generation strategies leveraging modern growth stack tools and automation platforms
• Analyze pipeline metrics and lead conversion rates using analytics platforms to optimize prospect qualification and handoff processes
• Collaborate closely with sales team to ensure seamless lead handoff, feedback loops, and alignment on ideal customer profiles
• Build and maintain relationships with key prospects while reporting pipeline metrics and lead quality insights to executive leadership

Basic Qualifications

• Bachelor’s degree in Marketing, Business, or related field, or equivalent practical experience
• 2+ years of experience in growth marketing, digital marketing, or performance marketing roles
• Demonstrated experience managing marketing budgets and measuring ROI across multiple channels
• Hands-on experience with modern growth tools such as HubSpot, Google Analytics, WordPress, and LinkedIn for content management and B2B prospecting

Preferred Qualifications

• Proficiency with growth and prospecting tools including Clay, Apollo, Instantly, Mixpanel, Midjourney, Claude, Segment, LinkedIn Ads, or equivalent platforms
• Experience in B2B SaaS or technology startup environments with knowledge of growth hacking methodologies
• Proven track record of scaling user acquisition and improving conversion rates in early-stage companies using data-driven growth experiments

• Drive new account origination and lead generation to consistently feed the sales pipeline with qualified prospects
• Own and manage the marketing budget, optimizing resource allocation for maximum ROI on lead acquisition and conversion
• Execute targeted email prospecting campaigns using tools like Clay for data enrichment, Apollo for lead intelligence, and Instantly for automated outreach sequences
• Plan, coordinate, and execute events and trade show participation focused on lead capture, prospect engagement, and pipeline development
• Create compelling sales-focused marketing copy including lead magnets, case studies, website landing pages, and nurture campaign messaging
• Lead digital marketing efforts including website optimization, social media strategy, and conversion-focused campaign management
• Develop and execute comprehensive lead generation strategies leveraging modern growth stack tools and automation platforms
• Analyze pipeline metrics and lead conversion rates using analytics platforms to optimize prospect qualification and handoff processes
• Collaborate closely with sales team to ensure seamless lead handoff, feedback loops, and alignment on ideal customer profiles
• Build and maintain relationships with key prospects while reporting pipeline metrics and lead quality insights to executive leadershi