Growth Lead, Retail AMP Bank GO at AMP Limited

Sydney, New South Wales, Australia -

Full Time

Start Date

Immediate

Expiry Date

24 Sep, 26

Salary

0.0

Posted On

26 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Customer Acquisition, Performance Marketing, Digital Marketing Strategy, Conversion Rate Optimization, CAC & ROI Management, Multi-touch Attribution, Incrementality Testing, Media Mix Modelling, Funnel Performance, Experimentation Programs, Budget Management, Fintech Growth

Industry

Financial Services

Description

If you live in Australia or New Zealand, you’ve likely heard of AMP. But at a time when society is changing, we are too. We’re now a nimbler business with new leadership and thinking. For us, these are exciting times. There’s a real potential for big thinkers to help us redefine what financial services could be. And turn our legacy into something even more positive and powerful for the future. Help people create their tomorrow, while you create yours We help people with their banking, super, retirement and finances. Through upturns, downturns, recessions, and major life transitions. Every day, we help people see and make more of their financial potential, so that they can create their tomorrow. And we’ve been doing it for over 170 years. If we do our job well, we genuinely add to the prosperity of our country and its people. How you’ll make an impact AMP Bank has launched a new mobile only experience, AMP Bank GO. This new division targets small businesses, sole traders and everyday Australians. It’s a new, mobile only digital bank with new products, delivered with killer features, to bring value, ease, security and personalisation to all Australians. And it’s delivered with an attitude that makes our audiences pay attention. For Marketing, our function is responsible for developing compelling solutions, offers and experiences for our customers. In this role, you will drive and scale AMP Bank’s retail acquisition engine, turning strategy into measurable growth outcomes. This role owns the end-to-end growth agenda—balancing investment, channels and customer experience—to deliver sustainable acquisition, conversion and commercial impact. You’ll make an impact by: * Own growth outcomes across acquisition, activation, conversion, balances and marketing efficiency (CAC & ROI) * Set and execute strategy across paid, owned, earned and partner channels with clear performance targets * Optimise investment by allocating and reallocating budget based on data, performance and risk appetite * Lead experimentation to improve conversion, onboarding and channel performance at pace * Influence across teams to align priorities, remove blockers and deliver integrated, high-impact growth initiatives What you will bring to the team * Typically 8+ years’ experience in growth, performance, acquisition or digital marketing, with demonstrated experience operating as a senior individual contributor, functional lead or equivalent. * Demonstrated experience scaling customer acquisition in a consumer fintech, digital bank, financial services or comparable regulated digital environment. * Deep hands-on and strategic experience across paid, owned, earned, referral and partnership channels, including accountability for channel mix and investment decisions. * Strong understanding of acquisition economics, multi-touch attribution, incrementality testing, media mix modelling, conversion optimisation and funnel performance. * Proven track record building and scaling structured experimentation programs that materially improve acquisition, conversion, activation or commercial performance. * Experience managing marketing budgets, growth investment plans or performance trade-offs with clear accountability for ROI, CAC efficiency and measurable commercial outcomes. * Sound understanding of digital banking trends, retail customer needs, competitive dynamics, regulatory considerations and emerging marketing technologies. You’ll thrive here if… If you can adapt from BAU to the ambiguous with ease, you’ll do well here. Change is never easy, so bring your commitment, grit and growth mindset. Because we run lean, you’ll be expected to jump in and deliver across a variety of areas. Meaning, you’ll be closer to the action and executive decisions that influence where we go next. If you’re someone that can hold their own, you’ll find AMP quite liberating. Why we think you’ll love working at AMP Doing what we’ve always done is not an option, so your clever ideas will get airtime here. You’ll be encouraged to speak up and try new things. If they don’t work, we move on – better for it. We know there’s no one way of doing things. So, you won’t have to sacrifice who you are or how you work to fit in here. We’re inclusive and flexible in many of the ways you’d expect. And in some of the ways you wouldn’t. As long as your health and wellbeing come first - at home and at work. In fact, most of what makes AMP such a welcoming, enjoyable place to work are our people. Wherever you go, you’ll find moments to connect, feel valued and do meaningful work. Whether it’s through our first-class leaders who are invested in you and your success. Through year-round opportunities to volunteer, fundraise and give back to the community. Or in the everyday challenges you face as we work together to strengthen this great organisation. Challenges that will stretch you, amplify your potential and compound the impact you have. We believe in the power of inclusion and diversity We’re dedicated to fostering inclusion, diversity, and a warm feeling of belonging at AMP. It sparks creativity, ignites innovation, and turns up the dial on the quality of our decisions and performance. This not only makes our workplace more engaged but also leads to better connections with our customers. We're your allies in the search for the perfect fit - when you apply, let us know how we can support you to put your best self forward during our selection process. We're also committed to enhancing employment opportunities for Aboriginal and Torres Strait Islander people, so we enthusiastically encourage candidates from these backgrounds to apply and explore our Reconciliation Plan on our website. Ready to create your tomorrow? If you’re someone who sees opportunity where others see challenge, come and work with us in smart, progressive ways as we transform an iconic Australian brand for the future. And, through a series of career-defining moments, create your own tomorrow. Don’t procrastinate! We review applications when we get them, and if we discover the ideal candidate, we may close the role earlier than the advertised close date. Looking forward to meeting you.

Responsibilities

Drive and scale the retail acquisition engine for AMP Bank GO to deliver sustainable growth and commercial impact. Own the end-to-end growth agenda across paid, owned, earned, and partner channels while optimizing investment and conversion.