DeCard is a next‑generation web3 payment card that lets you spend your stablecoins seamlessly in the real world.
DeCard provides a credit limit with flexible and accessible requirements. At the core of this offering is D-Vault, an exclusive account with innovative digital features. D-Vault supports seamless reconciliation and payment tracking, allowing your spending and repayments to be managed efficiently through a single system. This seamless integration puts you in full control of your finances.
Powered by DCS Card Centre (formerly Diners Club Singapore) and backed by over 50 years of card-issuing heritage, DeCard blends decades of trust with Web3 innovation, underpinned by a deep commitment to security, governance, and regulatory compliance.
Founded in 1973, DCS Card Centre (formerly Diners Club Singapore) is a financial institution licensed to issue credit and charge cards, governed by the Monetary Authority of Singapore (MAS) under the Banking Act.
Learn more at https://www.thedecard.com/

QUALIFICATIONS

• 8+ years of experience in marketing , with relevant experience in B2C Campaign marketing
• Demonstrated success in leading large-scale B2C campaigns within the Web3, blockchain, crypto, or fintech industry (mandatory).
• Strong knowledge of digital and performance marketing, consumer lifecycle management, and brand strategy.
• Experience engaging with both crypto-native communities and mainstream consumer audiences.
• Exceptional leadership, project management, and cross-functional collaboration skills.
• Data-driven mindset with expertise in campaign analytics and performance measurement.
• Strong communication and presentation skills, with the ability to influence senior stakeholders.

ROLE OVERVIEW

The Campaign Marketing Director will be responsible for developing and executing high-impact, integrated consumer marketing campaigns. This role requires a proven track record in Web3 marketing , deep knowledge of blockchain-based financial products, and the ability to engage both crypto-native and mainstream audiences. The successful candidate will combine strategic vision with operational excellence to deliver measurable results.