Job Title: Growth Marketing Manager
Location: Remote
Job Type: Full-Time
Experience Level: 5+ years in growth marketing (lifecycle experience)

ABOUT THIS ROLE

As Growth Marketing Manager, you’ll be owning our GTM motions to drive demand and revenue. You’ll own marketing communications to our customers and prospects and drive pipeline generation from our lifecycle channels. This role will be a bridge between Product, Marketing, and Sales and will work cross-functionally to keep Alt’s positioning sharp against competitors.

WHAT YOU’LL DO

• Own GTM campaigns that connect product value to user needs, aligned across teams.
• Create the lifecycle and in-app communication strategy across email, push, and product surfaces and track success.
• Test and optimize flows to drive activation, conversion, and retention.
• Partner early with Product and Design to shape communication throughout the user journey.
• Deliver data-driven insights to refine messaging and influence future product and GTM decisions.
• Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale