Start Date
Immediate
Expiry Date
11 Jul, 25
Salary
0.0
Posted On
12 Apr, 25
Experience
0 year(s) or above
Remote Job
Yes
Telecommute
Yes
Sponsor Visa
No
Skills
Good communication skills
Industry
Marketing/Advertising/Sales
WHO WE ARE
At Origina, we are on a mission to change the software world.
We are the leading global independent software maintenance vendor for IBM, HCL, and VMware that Gartner™ consistently recognises as a forward-thinking alternative to traditional software mega vendors.
At Origina, our values of Trust, Fairness, Relationships, and Opportunities are the pillars of our competitive strength and the foundation of our culture. These principles reflect our beliefs about what is most important and guide us on our exciting and unwavering high-growth journey.
We believe in freedom of choice in the world of software and are a leader in the Right to Repair movement, both in the U.S and in Europe. As strategic partners, we help our customers protect the security and stability of their software, extend its longevity and lifecycle, and enhance its performance and functionality.
At Origina, we are proud of our unique and engaging culture. For two years running, we have been certified and recognised as a Great Place to Work™ for both our home office in Dublin and in our American headquarters in Plano, Texas. We have also been named as one of Ireland’s best small workplaces and best workplaces in tech.
Visit origina.com to learn more.
WHAT WE OFFER
THE ROLE
Origina is seeking a data-driven and strategic Growth Marketing Manager to lead multi-channel B2B and Channel Partner marketing campaigns focused on driving qualified lead generation and pipeline growth. The ideal candidate will have experience marketing IT services or enterprise solutions and be skilled at engaging both direct B2B audiences (CIOs, IT leaders, procurement teams, and software asset managers) and channel partners. A deep understanding of how to craft tailored marketing strategies for both B2B clients and channel partner ecosystems is crucial for success.
In this role, you will be responsible for developing, executing, and optimising integrated marketing campaigns that support both enterprise sales goals and channel partner initiatives. You will own the messaging strategy for demand generation, defining key value propositions, addressing audience pain points, and creating targeted messaging for each segment. Managing a team of digital marketing associates, you will work to expand Origina’s paid media efforts, enhance nurture campaigns, and foster seamless collaboration across teams.