Growth Marketing Manager at WPP

Singapore, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

13 Aug, 26

Salary

0.0

Posted On

15 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Growth Strategy, Performance Marketing, Data Analytics, A/B Testing, Campaign Optimization, Stakeholder Management, CRM, Customer Acquisition, Conversion Rate Optimization, Integrated Campaigns, Creative Development, Budget Management, ROI Analysis, Market Research, Digital Strategy, Funnel Analysis

Industry

Advertising Services

Description

About WPP Production We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com. A Hybrid working model We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Roles & Responsibilities: Growth strategy and Execution strategy Develop and execute end-to-end growth marketing strategies to drive acquisition, activation, and retention Own campaign performance across paid, owned, and earned channels (e.g., social, search, display, affiliates, CRM) Translate brand campaigns into performance-driven executions that deliver measurable ROI Data Analytics Analyze campaign performance and customer behavior to uncover growth opportunities Build dashboards and reports to track funnel performance and marketing effectiveness Use insights to inform creative, messaging, and channel strategies Performance optimisation Continuously run A/B tests on creatives, targeting, and landing pages to improve conversion rates Monitor key metrics (CAC, LTV, conversion rates) and adjust strategies to maximize efficiency Integrated campaigns and creative development Lead end-to-end integrated campaigns across paid, owned, and earned channels Work closely with Creative team and/or agency to develop culturally relevant, standout campaigns Ensure campaigns are designed with both brand impact and measurable outcomes in mind Guide development of high-performing, insight-driven creatives across digital platforms Partner with agencies to continuously evolve messaging, formats, and storytelling Balance brand-building with conversion by optimizing creative based on performance insights Ideal skills/ experience: University Degree. Degree in Marketing and Communication or Business or Advertising, or Digital Marketing preferred 4–7 years of experience in growth marketing, performance marketing, or digital marketing Strong understanding leading brand campaigns with measurable business impact Proven track record of driving measurable growth and optimizing campaign performance Experience with creative communications development. Experience with analytics tools (e.g., Google Analytics, Power BI, Tableau, etc.) Strong analytical mindset with the ability to translate data into actionable insights Highly data-driven with a test-and-learn mindset Creative thinker who can balance brand and performance Agile and adaptable in a fast-paced environment Strong ownership and bias for action Excellent communication and stakeholder management skills #LI-CT1 Why work here: At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment. Inclusion and Impact WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Data We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment. When you click the "Submit Application" button at the bottom of this page, this will send all the information you have added to WPP Production. Before you do this, we think it's a good idea to read through our Privacy statement. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it. Please contact careers@wppproduction.com if you need the job advert or form in another format.

Responsibilities

Develop and execute end-to-end growth marketing strategies to drive acquisition, activation, and retention across paid, owned, and earned channels. Analyze campaign performance and customer behavior to optimize ROI and lead the development of insight-driven creative content.