Growth Product Manager at Yazen

Malmö, Capital Region of Denmark, Sweden -

Full Time

Start Date

Immediate

Expiry Date

12 Apr, 26

Salary

0.0

Posted On

12 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Growth Psychology, B2C Product, HealthTech, FinTech, EdTech, Marketing Alignment, Data Analysis, SQL, Amplitude, User Interviews, Psychological Principles, Squad Leadership, Conversion Optimization, Behavioral Psychology, Cognitive Load Reduction, Cultural Navigation, Trust Building

Industry

Health and Human Services

Description

At Yazen Health, we're on a mission to revolutionize obesity treatment. As the largest digital obesity clinic in Sweden, we're the second faster-growing company in Europe, at the forefront of the obesity drug revolution, and we're expanding our impact across Europe. We are passionate about improving the lives of our patients through caregivers, data-driven insights and innovative technology. Yazen is scaling fast. To reach our goal of defeating obesity in Europe, we need to do more than just "drive traffic." We need to build a digital experience that mirrors the empathy and professionalism of our doctors. As our Growth Product Manager, you will lead a dedicated Growth Squad within the Product department. Your core objective is to turn the "interested" into the "enrolled." You will be the vital link between our Marketing/Growth teams and our Product ecosystem, ensuring that the promise we make in our ads is fulfilled the moment a user enters our flow. What you’ll focus on The "First 5 Minutes": You will own the onboarding and medical screening journey. You’ll use behavioral psychology to reduce "cognitive load" and build trust during the most critical part of the patient journey. Marketing-Product Alignment: You will work hand-in-hand with our Growth/Marketing teams to ensure a seamless "scent" from ad creative to landing page to app experience. Global Scalability: You’ll design a conversion engine that works across the EU and beyond, navigating different cultural attitudes toward weight health and GLP-1 treatments. Psychology-Led Testing: You won't just move buttons for the sake of A/B testing; you’ll form hypotheses based on user behavior, stigma reduction, and "medical authority." Squad Leadership: You will lead a dedicated team of developers and designer, prioritizing the roadmap that delivers the highest impact on Acquisition and Conversion. Who you are The Growth Psychologist: You understand why people hesitate. You have a background in B2C Product (HealthTech, FinTech, or EdTech preferred) where "trust" is the primary currency. The Bridge Builder: You speak both "CPA/ROAS" (Marketing) and "Sprint/API" (Engineering). You enjoy the challenge of aligning these two worlds. Data-Informed, Not Data-Driven: You use SQL and Amplitude to see what’s happening, but you use user interviews and psychological principles to understand the "why." Global Mindset: You are excited about the challenge of scaling a Swedish success story into a european household name. High Agency: In our "Together" culture, you don't wait for permission. You identify friction, propose a solution, and rally your squad to fix it. Why Yazen? Autonomy & Trust: We don’t micromanage. You own the growth squad and the conversion KPIs. Purpose: We are tackling one of the world's biggest health challenges. Your work directly results in better health outcomes for thousands of people. Series A Momentum: Join at the most exciting stage—where we have the resources to win, and the agility to move fast.

Responsibilities

As the Growth Product Manager, you will lead a dedicated Growth Squad to enhance the onboarding and medical screening journey for patients. Your role involves aligning marketing and product efforts to ensure a seamless user experience from advertisement to app interaction.