WHO WE ARE

At Effectory, we’re on a mission to improve the working world by empowering organizations with employee feedback. Our human-centric tech supports more than 800 organizations across 70+ countries - and we’re growing fast.
We believe in self-managing, motivated teams, where every voice is heard and every person thrives. Diversity and personal growth are not just nice-to-haves - they’re at our core.

As our GTM Engineer, you’ll bridge the gap between Product, Tech, and Revenue by building smart, scalable systems that drive growth. You’ll play a pivotal role in getting our platform into the hands of our next 7000 customers.

• Design and implement GTM workflows that automate campaign triggers, outreach sequences, and data enrichment
• Build smart integrations with tools like CRM, product usage systems, and marketing platforms
• Work hand-in-hand with Marketing, Sales, Customer Succes, Product & RevOps to translate GTM strategy into repeatable, scalable operations
• Prototype, test, and improve GTM automation using platforms like Hubspot, N.Rich, Clay, Gong, using APIs, webhooks, or internal tools
• Measure and optimize GTM performance—think ABM metrics, pipeline velocity, conversion metrics, and revenue impact

• Continuously refine process and tools to increase efficiency while maintaining high product standards

You bring a growth mindset - you see automation as a way to multiply impact, not suppress personality

• Technical fluency with AI, APIs, GTM stacks, and automation platforms like HubSpot, Clay, N.Rich or similar
• You’re comfortable operating in ambiguity—you validate ideas fast, failing smart, and iterating quickly
• Data-driven decision-making is your default—you use metrics, not guesswork, to drive improvements
• Collaborative at heart—you align GTM thinking with Marketing, Sales, Customer Success, RevOps, and Product teams