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Head, Institutional Brand Marketing at Metrobank

Makati, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

15 Jan, 26

Salary

0.0

Posted On

17 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Strategy, Growth Plan, Customer Centricity, Brand Consistency, Brand Experience, Market Trends, Brand Visibility, Marketing Execution

Industry

Banking

Description

Be #InGoodHands with Metrobank Here at Metrobank, we don't simply hire employees—we hone future leaders. We provide opportunities that enhance your skills and unlock your talents, helping you evolve into a well-rounded individual. We supply you with all the pieces you need to do your best work, unleashing your full potential to help you secure your future and lead a fulfilling career. And with Metrobank's strong heart for the community, you have the chance to give back and make worthwhile contributions to our nation's economic and social development. With Metrobank, a meaningful life is within your reach! Position Title: Head, Institutional Brand Marketing Specific Duties & Responsibilities Drives overall brand strategy and growth plan. Supports the CMO on long term planning and strategy. Champions brand consistency and customer centricity. Leads growth initiatives to strengthen brand promise and proposition. Improves the brand experience both offline and online. Identifies opportunity areas for development based on consumer and market trends. Drives the brand experience and brand visibility in our branches. Ensures marketing efforts are effectively translated and clear when executed in the branches. Should be able to deliver other requirements of the team that will be assigned from time to time. Other Details: Rank: Senior Officer Business Unit: Analytics, Brand, Communications and Marketing Technology Group Office Location and Schedule: GT Tower, Ayala, Makati. Monday to Friday, 08:30 – 06:00 PM

Responsibilities

The Head of Institutional Brand Marketing drives the overall brand strategy and growth plan while supporting the CMO on long-term planning. This role champions brand consistency and customer centricity, leading initiatives to strengthen the brand promise and improve the brand experience.