Head of AI Brand Communications at Golden Hippo

Los Angeles, California, United States -

Full Time

Start Date

Immediate

Expiry Date

25 Dec, 25

Salary

200000.0

Posted On

26 Sep, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital PR, SEO, Content Strategy, Media Relations, Crisis Communications, Reputation Management, Search Visibility, Schema Markup, Entity-Based Optimization, AI Platforms, Technical Content Writing, Structured Data Formats, Relationship Building, Communication Skills, Prompt Engineering, Media Monitoring

Industry

Advertising Services

Description

Where A-Players Thrive. We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually. Learn more about our brands. We’re Looking For A: Head of AI Brand Communications to shape how our brands are represented across AI-generated content, search experiences, and chat interfaces. The ideal candidate combines digital PR, search strategy, content architecture, media outreach, and AI monitoring expertise to protect and promote brand reputation in LLM-driven environments. Location: Woodland Hills, CA (Hybrid) Lead Digital PR & Strategic Content Placement: Develop comprehensive content strategies and leverage media relationships to secure placements on authoritative domains, industry publications, and legacy media outlets. Build rapid-response capabilities to address emerging narrative challenges and ensure brand-aligned content reaches high-trust sources. Shape Brand Visibility in AI Interfaces: Audit and monitor how our brands appear in AI Overviews, ChatGPT, Perplexity, and other generative tools—across 100+ branded and 200+ non-branded terms. Build Our AI Presence: Deploy structured data, entity definitions, and citations across key brand websites and high-authority web repositories (archive.org, OSF, etc.) to boost AI-friendly visibility. Launch Internal Influence Tools: Help design and manage custom GPT/Claude bots trained on brand-safe content, and contribute to internal prompt playbooks and narrative alignment guides. Report the Impact: Build dashboards and quarterly reports that visualize improvements in brand accuracy, visibility, sentiment, and LLM coverage—along with a proprietary Brand Risk Score. Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.): 7-10+ years combining Digital PR, SEO and content strategy with proven media relations and outreach experience, including successful placement of content across authoritative publications and legacy media Strong background in crisis communications and proactive reputation management, with demonstrated ability to coordinate rapid content responses and manage external stakeholder relationships during challenging situations. Deep knowledge of search visibility, schema markup, and entity-based optimization Experience working with AI/LLM platforms like ChatGPT, Claude, Perplexity, or Google’s SGE—especially to monitor or influence branded content Proven ability to write or commission rebuttal and technical content that performs well in AI and search contexts Familiarity with structured data formats (e.g., JSON-LD), and publishing in high-authority public archives Exceptional relationship-building and communication skills, with experience managing both internal cross-functional teams and external media partnerships Bonus points for experience with prompt engineering, custom GPT agents, vector databases, or knowledge graph work, plus established relationships within journalism and authoritative publishing domains, experience with media monitoring and strategic content distribution, or background in crisis communications and rapid-response initiatives. Golden Perks & Benefits: Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans. Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date. We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career. 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being. Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. Learn more. Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career. Tuition reimbursement program, which reimburses eligible tuition expenses up to specified amounts, empowering you to invest in your ongoing growth and development. Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs. Celebrate your accomplishments with our Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs programs, where your hard work is not only valued but also acknowledged and rewarded. Reimbursements for a portion of personal cell phone and internet usage for eligible employees. For those coming into our Woodland Hills, CA office, you’ll find a fully stocked kitchen and a free on-site gym. Virtual and in-person company events, like our annual holiday party, happy hours, and virtual cooking nights, designed to cultivate connections and enhance work-life balance. To read more about our Perks & Benefits, click here. The base salary range is $152,000-$200,000, plus annual & monthly KPI bonus potential. The posted salary range in this job posting reflects data based on California's cost of labor analysis. This salary range is subject to change per state; please click here to find the pay differential in your state of residence if the role is remote. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location. We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. A Note to Recruiting Agencies: At Golden Hippo, we handle all hiring through our internal Talent Acquisition team. Occasionally, we might use staffing or recruiting agencies to support our internal team in finding the right candidates. Agencies are not authorized to contact our hiring teams directly to present candidates. Our internal Talent Acquisition team is responsible for all candidate presentations to our hiring managers. Golden Hippo will need written approval and a signed agreement before submitting any candidate info for a specific job opening. Without this, we won’t pay any fees for placements. Thank you for your understanding. Candidate Safety: The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Hippo recruiters will only contact applicants from our official company e-mail domain, (NAME@GOLDENHIPPO.COM) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Hippo recruiters will never send you checks, or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Hippo directly at safety@goldenhippo.com to verify its validity. Click here to learn more about general internet safety and our hiring practices. Click here to view our Privacy Notice to Job Applicants.

Responsibilities

The Head of AI Brand Communications will shape how brands are represented across AI-generated content and chat interfaces. This role involves developing content strategies, monitoring brand visibility in AI tools, and launching internal influence tools.