Head of Community - Baby products brand at Peak 21

London, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

03 Mar, 26

Salary

0.0

Posted On

04 Dec, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media, Influencer Campaigns, Digital Marketing, Content Creation, Email Marketing, Data Analysis, Customer-Centric Mindset, Creativity, Tech Literacy, Team Collaboration, Aesthetics, Initiative, Continuous Improvement, Startup Culture

Industry

Description

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector. We are seeking a Head of Community to join Copper Pearl, a brand in our portfolio active in the baby space. The position is full-time in London. What makes this an exciting opportunity? Learn about the role and apply your skill set to a brand beloved by millions of parents across North America and Europe Work with a highly experienced and entrepreneurial team The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact! Competitive compensation package What You'll Do Formulate creative social media and influencer campaigns, and mobilize the team to implement them Coordinate with other team members to ensure a steady stream of new social media ad content Using ad performance data, identify trends in winning ad concepts and ensure that we make variations/iterations Create content (both visual + copy) for various marketing channels: email, SMS, and social media Build and optimize email content, cadence, and segmentation strategy for all promotional, triggered, and transactional emails Monitor website performance and propose improvements in design, content and experience Assist in company-wide strategy setting Regularly report marketing performance Who You Are A recent university graduate Fluent English speaker You’re an avid social media user and are interested in digital marketing You have a customer-centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother) You have an eye for aesthetics and can create engaging content You take initiative and are driven by passion You love being creative! You’re coachable and dedicated to continuous personal improvement You’re tech literate and can learn new software with ease You thrive in a high growth environment and enjoy a startup team culture Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though :) If you have never received training in writing a cover letter before, please search online for guidelines on how to write a cover letter.

Responsibilities

The Head of Community will formulate and implement creative social media and influencer campaigns while coordinating with team members to ensure a steady stream of new content. They will also monitor website performance and assist in company-wide strategy setting.