Head of Community Marketing

at  LSKD

LQ4, Queensland, Australia -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate05 May, 2025Not Specified06 Feb, 202512 year(s) or aboveGood communication skillsNoNo
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Description:

  • Newly created role - shape future success
  • Foster traffic growth, brand loyalty and positive community sentiment
  • Epic product discounts - you won’t want to wear anything else

Responsibilities:

  • Builds a strong community marketing strategy for 12-18 monthswith the IMM (Integrated Marketing Merchandise Calendar) at theforefront. Plan, execute, and evaluate external events, aligning backto the company annual brand campaigns that are fresh andengaging
  • Manage and lead the Community Marketing Managers by region,and the Events Managers
  • Deliver all events and initiatives on time and within budgets, anddeliver to our community at a standard that creates long-lastingmemories
  • Ensure there is clear communication about what is happening in thecommunity department, aligning all events and activations to theAsana calendars and tasks, and is aligned to the IMM in a timely way
  • Lead and innovate the community athlete team and programs –ensures we are bringing on the right athletes, onboarding them well,ensuring the relationships are continually fostered
  • Stays connected through avidly sweating in the community throughour 1% better program. Ensure to always keep your finger on thepulse of what’s happening in the functional fitness space, as well asup and coming trends
  • Monitor LSKD and other social media channels, forums, and otherspaces to engage with and respond to community members. Ensureto capture content for socials to share on company socials weekly
  • Build and maintains relationships with external partners, eventorganisers, and key influencers
  • Collaborate with all functions in the wider business to ensure thesuccess of the community marketing departmen

REQUIREMENT SUMMARY

Min:12.0Max:18.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Marketing

Graduate

Proficient

1

Loganholme QLD 4129, Australia