Head of Digital and Ecom - Furniture Manufacturing at Up World
High Wycombe, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

12 Sep, 25

Salary

65000.0

Posted On

13 Jun, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Our client is a well-established and design-led company in the premium workspace solutions sector is looking for a Head of Digital & eCommerce to lead its digital transformation and online growth. With a strong reputation for quality and innovation, and an expansive showroom showcasing leading global brands, this business is now focused on taking its digital presence to the next level.
This is a strategic and hands-on leadership role, responsible for owning the digital agenda across eCommerce, performance marketing, customer experience, and lifecycle management. You’ll play a key part in shaping the company’s digital future, using data-driven insights to deliver meaningful growth, while mentoring a small but capable team.

Responsibilities
  • Own and manage the eCommerce P&L to meet revenue and profit targets
  • Lead the development and implementation of a comprehensive digital growth strategy
  • Drive pricing and promotional initiatives to increase sales and margin
  • Conduct competitor and market analysis to inform strategic decisions
  • Lead conversion rate optimisation (CRO), including A/B testing and UX/UI enhancements
  • Oversee digital channels including SEO, PPC, email, social, and affiliates
  • Manage and optimise digital marketing budgets to maximise ROI
  • Implement lifecycle and retention marketing strategies to boost CLTV
  • Lead CRM strategy and segmentation to enhance customer targeting
  • Collaborate with internal teams to ensure compelling, accurate product listings and site content
  • Ensure the eCommerce platform is scalable, secure, and high-performing
  • Manage agency relationships and external partners for best-in-class delivery
  • Stay ahead of digital trends, identifying new tools and channels to support growth

Who you are…

  • You have proven experience leading digital and eCommerce growth in a product-led business
  • Hands-on expertise with eCommerce platforms (e.g. Shopify, Magento)
  • Strong understanding of performance marketing, CRM, and analytics tools
  • Confident managing budgets, targets, and a cross-functional team
  • Data-driven and results-oriented with a focus on customer experience
  • Knowledge of B2B and high-value DTC markets, especially within furniture or interiors, is desirable
  • Experience with platforms such as Craft CMS, Moz, Ruler Analytics, and Onepage CRM
  • You are an innovative thinker who embraces new technology and digital trend

Logistics: High Wycombe, UK (On-site)

Loading...