Head of Growth at Centr

, , United States -

Full Time

Start Date

Immediate

Expiry Date

12 May, 26

Salary

0.0

Posted On

11 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Customer Acquisition, Paid Media, Landing Page Optimization, CRM, Conversion, Retention, Analytics, Forecasting, Collaboration, Creative Testing, Cohort Modeling, Attribution, CRO Tests, Experimentation, Performance Marketing, DTC

Industry

Wellness and Fitness Services

Description

Role Overview We’re hiring a Head of Growth who can build and run a full-funnel growth engine, from paid acquisition, to landing page optimization, to CRM-based conversion and retention. This is a deeply hands-on role for someone who wants to operate, experiment, and iterate quickly inside a fast-moving consumer business with both subscription and e-commerce revenue. The ideal candidate comes from either a subscription app background or a DTC performance marketing background, has managed and scaled beyond $10m/year in spend, and is excited to work in a hybrid model. We don’t expect mastery in both from day one. We do expect someone who is technically strong, highly analytical, and eager to build systems that scale. What You Will Own Customer Acquisition Run paid media across Meta, Google, and emerging channels. Plan, forecast, and manage spend to achieve efficient, scalable growth. Drive performance creative testing and partner with design for rapid iteration. Conversion & Funnel Optimization Build and optimize landing pages for both subscription and DTC flows. Establish an experimentation pipeline (hypotheses → tests → instrumentation → insights). Collaborate with product and engineering on onboarding improvements and early activation. Early Retention & Lifecycle Shape the first 30–90 days of the customer journey: CRM, messaging, nudges, reactivation. Identify the key behaviors that correlate with long-term retention and build campaigns that support them. Work cross-functionally with content and product on engagement drivers. Growth Analytics & Forecasting Own dashboards showing CAC, ROAS, conversion, retention, revenue, and efficiency. Build monthly and quarterly forecasts tied to spend, traffic, trials, subscriptions, and DTC orders. Make data-driven decisions quickly knowing when to scale, pause, or shift investments. Cross-Functional Collaboration Work with Brand Marketing to connect demand creation with revenue outcomes. Work with E-commerce on merchandising and offer strategies. Work with Product on onboarding, habit formation, and funnel improvements. Work with Finance to align spend with revenue and payback expectations Manage a small, high performing team Create simple operating rhythms: weekly performance reviews, test synchs, creative rotations. What Success Looks Like (12 Months) Efficient, scalable acquisition with predictable CAC. Higher conversion rates across paid traffic, landing pages, and onboarding. Improved early retention and stronger LTV from more effective activation. A clear, trustworthy forecasting model used in monthly and quarterly planning. A simple, repeatable experimentation system that drives continuous improvement. A small, high-output growth team operating with pace and precision What You Bring 8–10+ years in hands-on growth roles (subscription apps, DTC brands, or hybrid businesses). Deep experience with paid acquisition and creative experimentation. Strong analytical skills in funnel analysis, attribution, cohort modeling, and payback periods. Experience running CRO tests on landing pages and conversion funnels. Ability to collaborate across brand, product, content, and e-commerce. Comfort building systems from scratch inside a small, high-autonomy environment. This role builds the engine that fuels both our subscription and e-commerce revenue. You will create the systems, processes, experiments, and performance infrastructure that allow the business to scale predictably and efficiently. Details: Be part of a purpose-led team shaping the future of health and wellness. Competitive salary package, performance-based bonus. Full health benefits. A flexible, hybrid working environment. Centr membership on us. Unlimited PTO. A no-ego, high-performance team that moves fast, thinks big, and celebrates wins. Is this the right opportunity for you? At Centr, your authority will always exceed your responsibility. We move fast, stay curious, and build strength together. If you’re ready to combine creativity, performance, and partnership in a role that’s equal parts strategy and execution—this is your next step. Centr, LLC is an Equal Opportunity Employer that values inclusion. Centr, LLC welcomes individuals of all backgrounds and experiences to apply for the position.

Responsibilities

The Head of Growth will build and run a full-funnel growth engine, focusing on customer acquisition, conversion optimization, and early retention strategies. This role involves managing a small team and collaborating cross-functionally to drive scalable growth.