OVERVIEW

We are seeking a dynamic and experienced Head of Marketing to lead our marketing team and drive the strategic direction of our marketing initiatives. The Head of Marketing will lead and shape the strategic marketing direction of Aspiration Training, aligning all marketing activity with the company’s commercial goals. This role will oversee both digital and traditional marketing initiatives, with a strong emphasis on lead generation, brand development, campaign delivery, and performance analysis.
Working closely with the Commercial Director, this person will lead a small team—including a Marketing Executive and a Digital Marketing Apprentice—to execute innovative, data-driven marketing strategies that contribute directly to business growth.
This is a fantastic opportunity to join a growing and thriving organisation on a 12 month fixed term contract. In this position, you will be working on a hybrid basis of 2 days in the office, the rest from home.
To apply, click here: https://app.staffologyhr.co.uk/recruit/application/apply.aspx?cid=2899-CFF490D4-2B8B-4E32-BD98-1FC70FC3779B&VacancyID=29716-E7181119-9B1D-4712-A43D-43C6F1F940AF

KNOWLEDGE AND DESIRABLE EXPERIENCE:

• Strong background in digital and traditional marketing, including campaign planning and ROI analysis.
• Experience in managing teams and developing talent.
• Proficiency with tools like Google Analytics, SEO platforms, email marketing platforms, and CMS systems.
• Excellent grasp of marketing metrics, user journeys, and customer behaviour.

DESIRABLE QUALIFICATIONS:

• Degree or equivalent qualification in Marketing, Digital Media, or a related field.
• Full driving license.
• Level 2 English and Maths.

SKILLS:

• Excellent leadership, organisational, and communication skills.
• High attention to detail and ability to manage multiple projects simultaneously.
• Strong copywriting and proofreading skills.
• Confident in managing budgets and performance metrics.