Head of Marketing - Mortgage Banking at Western Alliance Bancorporation

Westlake Village, California, United States -

Full Time

Start Date

Immediate

Expiry Date

07 Feb, 26

Salary

197331.0

Posted On

09 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Strategy, Digital Marketing, SEO, Social Media, Integrated Campaigns, Data Analysis, CRM Systems, Marketing Automation, Sales Enablement, Team Leadership, Performance Management, Coaching, Regulatory Compliance, B2B Marketing, B2C Marketing

Industry

Banking

Description

Job Title: Head of Marketing - Mortgage Banking Location: CA - Westlake Village What you'll do: As the Head of Marketing, you'll lead AmeriHome's enterprise-wide marketing strategy and execution across all origination channels: Delegated Correspondent, Non-Delegated Correspondent, Consumer Direct, and Distributed Retail. As a key member of the leadership team, you will help to grow and shape the company’s brand, drive revenue growth, and expand market share by delivering innovative marketing strategies that support both B2B and B2C lending channels. Lead the company’s marketing vision and strategy across all lending channels. Partner with business line leaders to deliver tailored marketing plans that fuel growth in Correspondent and Retail channels. Elevate the company’s brand through digital, content, PR, events, and partner marketing initiatives. Build and mentor a high-performing marketing team with a focus on innovation, accountability, and measurable results. Leverage technology and analytics tools and partners to maximize campaign performance and ROI. Oversee creation of sales enablement tools, borrower campaigns, and partner programs that drive origination volume. Serve as a strategic advisor to the executive team on market trends, competitive positioning, and growth opportunities. Lead and develop a team; responsible for hiring, coaching, performance management, training and development. What you'll need: 10+ years of related experience. Bachelor's degree in related field required; Masters or MBA in related field a bonus. Senior leadership experience required. Advanced to expert knowledge in Correspondent and Retail Lending Advanced knowledge of applicable regulatory and legal compliance obligations, rules and regulations, industry standards and practices. Expert with leveraging Data, CRM Systems and Marketing automation to drive decisions. Expert with brand strategy, digital marketing, SEO, social media and integrated campaigns. Expert speaking and writing communication skills. Occasional travel required. Compensation: Salary range for new hires is generally $159,745.00 - $197,331.00 for Westlake Village, CA. Salary amount is determined by specific job location. In addition, the role may be eligible for annual bonus/incentives earned and restricted stock. Benefits you’ll love: We offer all the important things you'd want — like competitive salaries, an ownership stake in the company, medical and dental insurance, time off, a great 401k matching program, tuition assistance program, an employee volunteer program, and a wellness program. In addition, you’ll have the opportunity to bolster your business knowledge, learning the ins and outs of how successful companies operate and manage their finances, giving you invaluable hands-on experience to help grow your career! About the company: AmeriHome Mortgage is a Western Alliance Bank company. Western Alliance Bank is a wholly owned subsidiary of Western Alliance Bancorporation. Alliance Bank of Arizona, Alliance Association Bank, Bank of Nevada, Bridge Bank, First Independent Bank, and Torrey Pines Bank are divisions of Western Alliance Bank; Member FDIC. Western Alliance Bancorporation is committed to equal employment and will consider all qualified applicants without regard to race, sex, color, religion, age, nation origin, marital status, disability, protected veteran status, sexual orientation, gender identity or genetic information. Western Alliance Bancorporation is committed to working with and providing reasonable accommodations for individuals with disabilities. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process and/or need an alternative method of applying, please email HR@westernalliancebank.com or call 602-386-2488. When contacting us, please provide your contact information and state the nature of your accessibility issue. We will only respond to inquiries concerning requests that involve a reasonable accommodation in the application process. © Western Alliance Bancorporation About Western Alliance Bancorporation With more than $80 billion in assets, Western Alliance Bancorporation (NYSE:WAL) is one of the country’s top-performing banking companies. Through its primary subsidiary, Western Alliance Bank, Member FDIC, clients benefit from a full spectrum of tailored commercial banking solutions and consumer products, all delivered with outstanding service by industry experts who put customers first. Major accolades include being ranked as a top U.S. bank in 2023 by American Banker and Bank Director. Serving clients across the country wherever business happens, Western Alliance Bank operates individual, full-service banking and financial brands with offices in key markets nationwide. For more information, visit Western Alliance Bancorporation. For more information, visit Western Alliance Bank online. Terms & Notices Privacy Policy FDIC Insurance

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Responsibilities

Lead the enterprise-wide marketing strategy and execution across all origination channels. Build and mentor a high-performing marketing team while serving as a strategic advisor to the executive team on market trends and growth opportunities.