Job Summary

As our Digital Marketing Manager, your core focus will be on building a predictable and scalable pipeline.

Key Duties & Responsibilities

Architect & Execute Growth Strategies:

• You'll support the development and execution of our annual B2B digital marketing playbook, translating business objectives into powerful, multi-channel including organic and paid campaigns that drive measurable growth.
• You’ll support and customize account-based marketing (ABM), demand generation and SEO campaigns that speak directly to our target personas and industry segments, addressing their unique pain points.
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Pioneer With AI-Driven Marketing

• Be at the forefront of our marketing evolution by helping to plan and execute an AI-integrated marketing strategy.
• Leverage MarTech to personalize the customer journey, optimize campaign performance, and uncover new opportunities for engagement.
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Fuel The Sales Pipeline

• You will be obsessed with the funnel. You’ll design, measure, and relentlessly refine campaigns across organic, paid media, email, and social to consistently generate a healthy pipeline of high-quality MQLs and SQLs.
• Partner closely with Sales and Marketing Operations to create a seamless lead handoff process, implementing strategies to accelerate deals through the pipeline and increase opportunity velocity.
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