ABOUT THE TEAM

The Performance Marketing team is a central driver of Miro’s growth strategy. It owns paid acquisition across channels such as Paid Search, Meta, YouTube, and emerging performance platforms, with a focus on delivering measurable revenue growth within strict ROI and payback goals. This function combines deep channel expertise, data-driven decision making, and a culture of rapid testing to scale Miro’s reach and impact.
The team is made up of performance marketers who specialize in audience targeting, creative optimization, bidding strategies, and channel expansion, and partners closely with creative, analytics, web, and product marketing to ensure campaigns work seamlessly across the funnel. Together, they deliver high-performing acquisition programs that support both product-led and enterprise growth motions.

ABOUT THE ROLE

We’re looking for a Head of Performance Marketing with deep direct-response acquisition expertise to scale Miro’s paid acquisition programs. You will own performance in core channels (Paid Search, Meta, YouTube), driving measurable revenue growth within ROAS and payback constraints. Paid search experience is highly preferred due to its rigor and measurability, but proven direct-response success in other performance channels will also be considered.

WHAT YOU’LL DO

• Manage and scale paid acquisition campaigns globally
• Hit revenue growth targets within ROAS/payback goals
• Drive rigorous testing of audiences, creatives, and bidding strategies
• Partner with creative and analytics to maximize channel efficiency
• Identify and scale new high-performing channels or formats