HEAD OF SALES & MARKETING – ETHICAL FOOD BRAND (ECOMMERCE FOCUS)

Location: Cullompton, Devon (Office-Based with Flexibility)
Hours: Full-time, Permanent
Salary: £60,000 - £80,000 + Benefits + Staff Discount
We’re partnering with a fast-growing, purpose-led food brand based in Devon, known nationally for its ethical values, regenerative farming principles, and commitment to quality. With ambitious growth plans for both eCommerce and B2B channels, the business is now seeking a strategic and commercially minded Head of Sales & Marketing to lead customer acquisition, retention, and brand expansion.
This is a high-impact leadership role for a candidate with strong digital marketing and eCommerce experience, alongside the ability to manage and inspire a small in-house team across multiple sales channels.

KEY RESPONSIBILITIES

• Own and deliver the sales and marketing strategy, with a strong eCommerce and digital performance focus
• Lead, mentor, and grow a cross-functional team covering digital, content, CRM, events, and B2B sales
• Oversee paid media, SEO, email marketing, and affiliate campaigns to drive acquisition and retention
• Lead brand positioning and messaging across channels including web, social, packaging, and PR
• Analyse and report on KPIs across customer acquisition, conversion rates, AOV, retention, and CLTV
• Identify and develop new revenue streams, retail partnerships, and wholesale opportunities
• Own the CRM lifecycle and customer segmentation strategy

READY TO LEAD GROWTH WITH PURPOSE?

This is a rare opportunity to take the reins of sales and marketing in a company that genuinely stands for something. If you’re ready to apply your digital expertise and commercial mindset in a meaningful way, we’d love to hear from you.
Apply now with your CV and a brief statement of interest, or contact our team in confidence to learn more.
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gap personnel is committed to the selection, recruitment and development of the best people, basing judgements solely on suitability for the job.
Thank you for your interest in this role and we look forward to working with you in the future. Whilst we endeavour to respond to all applications individually, due to high volumes, this is not always possible. By applying for the above position and providing your personal data to us you understand that your data will be processed in line with our Privacy Policy.
Number of roles being recruited for: 1
Job reference: EX021-2
Job Types: Full-time, Permanent
Pay: £60,000.00-£80,000.00 per year

Schedule:

• Day shift
• Monday to Friday

Work Location: In person
Reference ID: EX021-