Head of US Dove Men+ Care Masterbrand and Skin Cleansing Demand Generation at Unilever
Hoboken, NJ 07030, USA -
Full Time


Start Date

Immediate

Expiry Date

12 Oct, 25

Salary

421200.0

Posted On

13 Jul, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Team Development, Clarity, Demand, Leadership, Accountability, P&L Management, Innovation Management, Demand Generation, Travel, Equity Management, Media Planning

Industry

Marketing/Advertising/Sales

Description

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our, collaborative, and flexible working environment. Our organizational ambition centers around creating workplaces that foster equity, diversity, inclusion and belonging across all aspects of our business. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

RELEVANT EXPERIENCE

  • 10+ years of progressive marketing leadership experience in innovation and demand creation, ideally within beauty and/or personal care categories
  • An expert in social demand generation, someone who has personally successfully scaled brands in a fully digital / social environment in their most recent stint
  • Proven track record of delivering brand growth and cultural relevance, with impact at scale
  • A strong skill base across the entire marketing skill set, including working with customers, P&L management, media planning and deployment, brand engagement and digital/social first acumen, strategy development, consumer love, and innovation management.
  • Proven track record in brand strategy development, advertising development, brand equity management and in growth brands
  • US market experience
  • Previous ownership of a P&L, leadership of social-first teams and marketing strategies
  • Deep passion and understanding of the external environment/culture and impact this has on brands and consumer experience
  • Expertise leading social-first marketing strategies and content ecosystems across owned, earned, and paid channels
  • Demonstrated ability to inspire and align cross-functional teams and agencies toward a shared brand vision
  • Strong experience managing integrated agency models and driving high-ROI content and influencer programs
  • Skilled in navigating complex, matrixed organizations while driving clarity, speed, and execution
  • Strategic and creative thinker with the ability to connect dots across functions and workstreams to deliver holistic brand building
  • Comfortable influencing senior stakeholders while also hands-on in co-creation and team development
  • Inspires through accountability and positive energy; known for unlocking team potential
  • Prior experience in male grooming background preferred
  • Based in or willing to relocate to Hoboken, NJ with travel up to 25%
Responsibilities

BACKGROUND & PURPOSE OF THE JOB

Dove Men+Care launched in 2010 with a vision to champion authentic masculinity. It sought to break down unrealistic and inaccurate portrayals of manhood, showing men how they are, and empowering them to live and care freely. Since then, Dove Men+Care has served millions of men around the world. The brand believes that caring for others begins with caring for yourself – and that means not just for your body and mind, but also for your skin.
For Unilever North America, Dove Men+Care is one of Personal Care’s four Power Brands, uniquely positioned to drive premium growth across the portfolio. Having delivered strong performance in recent years, DM+C is now on an ambitious trajectory toward becoming a $1 billion brand in North America. We are seeking a seasoned Marketing Director to lead this critically important brand through its next phase of growth and impact.

WHO YOU ARE & WHAT YOU’LL DO

As Head of US DM+C MB Demand Generation and Horizon 1 Innovation, you will be responsible for directing the business performance of the Dove Men + Care MasterBrand and Skin Cleansing businesses within the United States. The role will report to the Chief Growth Officer Skin Cleansing PC US and will manage a $285M skin cleansing and influence a DMC master brand business.

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