Main Duties & Accountabilities:

• Sales Leadership: Lead the development and execution of robust sales strategies to achieve ambitious sales targets and drive sustained business growth across multiple retail channels, including DIY, E-commerce, and Wholesale.
• Strategic Growth: Identify and capitalize on new business opportunities by analyzing market trends and emerging consumer behaviors within the region. Drive long-term growth and market share expansion by implementing innovative strategies.
• Channel Management: Optimize the performance of each sales channel (DIY, E-commerce, and Wholesale). Ensure channel-specific strategies are aligned with overall business objectives and are continuously refined based on market conditions and consumer insights.
• P&L Responsibility: Take full ownership of the Profit & Loss statement for the business unit. Develop and implement comprehensive plans to improve profitability, reduce costs, and maximize revenue across all channels.
• Team Leadership & Development: Lead, mentor, and motivate a high-performing sales and operations team. Provide strategic direction, coaching, and development opportunities to ensure team alignment with company goals.
• Customer Relationship Management: Foster strong, long-term relationships with key customers and partners in each channel. Identify customer needs and ensure satisfaction through tailored solutions and service excellence.
• Market Intelligence: Conduct thorough market analysis and competitive research to stay ahead of market trends and competitor activities. Use insights to adapt and refine sales strategies, maintaining a competitive edge.
• Collaboration & Stakeholder Management: Work closely with cross-functional teams, including marketing, supply chain, and operations, to align business priorities and achieve optimal sales performance.
• Reporting & Analytics: Regularly monitor and report on key sales metrics, growth drivers, and KPIs. Present findings and strategic recommendations to senior management.
• Budgeting & Forecasting: Develop and manage the sales forecast, budgeting process, and resource allocation to ensure targets are met while maintaining financial discipline.

QUALIFICATIONS:

• Bachelor’s degree in Business, Sales, Marketing, or a related field
• Over 10 years of experience in retail management, including at least 5 years in a leadership role overseeing sales across multiple channels such as DIY, E-commerce, and Wholesale.
• Proven track record of driving sales and achieving growth targets in the retail sector within the Middle East or similar markets.
• Demonstrated ability to lead and motivate cross-functional teams, build high-performing organizations, and achieve set goals.
• Deep understanding of the retail landscape, consumer behavior, and key trends in the Middle East, with experience in local regulatory and cultural nuances
• Extensive knowledge of retail sales strategies, digital commerce, and wholesale distribution models.
• Familiarity with Supply Chain management, preferably including involvement in outsourcing initiatives.
• Understanding of product and range management.
• Strong analytical skills with the ability to manage P&L, budgets, and financial forecasting effectively.
• Excellent communication, negotiation, and relationship-building skills, with the ability to interact with senior stakeholders, customers, and partners.
• Proficiency in English; Arabic language skills are an advantage.

• Sales Leadership: Lead the development and execution of robust sales strategies to achieve ambitious sales targets and drive sustained business growth across multiple retail channels, including DIY, E-commerce, and Wholesale.
• Strategic Growth: Identify and capitalize on new business opportunities by analyzing market trends and emerging consumer behaviors within the region. Drive long-term growth and market share expansion by implementing innovative strategies.
• Channel Management: Optimize the performance of each sales channel (DIY, E-commerce, and Wholesale). Ensure channel-specific strategies are aligned with overall business objectives and are continuously refined based on market conditions and consumer insights.
• P&L Responsibility: Take full ownership of the Profit & Loss statement for the business unit. Develop and implement comprehensive plans to improve profitability, reduce costs, and maximize revenue across all channels.
• Team Leadership & Development: Lead, mentor, and motivate a high-performing sales and operations team. Provide strategic direction, coaching, and development opportunities to ensure team alignment with company goals.
• Customer Relationship Management: Foster strong, long-term relationships with key customers and partners in each channel. Identify customer needs and ensure satisfaction through tailored solutions and service excellence.
• Market Intelligence: Conduct thorough market analysis and competitive research to stay ahead of market trends and competitor activities. Use insights to adapt and refine sales strategies, maintaining a competitive edge.
• Collaboration & Stakeholder Management: Work closely with cross-functional teams, including marketing, supply chain, and operations, to align business priorities and achieve optimal sales performance.
• Reporting & Analytics: Regularly monitor and report on key sales metrics, growth drivers, and KPIs. Present findings and strategic recommendations to senior management.
• Budgeting & Forecasting: Develop and manage the sales forecast, budgeting process, and resource allocation to ensure targets are met while maintaining financial discipline