Healthcare and Life Sciences Marketing Business Partner at NTT DATA

Plano, Texas, United States -

Full Time

Start Date

Immediate

Expiry Date

28 Jan, 26

Salary

0.0

Posted On

30 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Lead Generation, Campaign Management, Event Management, Client Insights, Competitive Analysis, Project Management, Communication Skills, Healthcare Industry Knowledge, Life Sciences Knowledge, Digital Marketing, Market Research, Vendor Management, Budget Management, Analyst Relations, Public Relations

Industry

IT Services and IT Consulting

Description

Responsible for creating the end-to-end marketing program, including campaigns and events designed to generate leads and new sales opportunities. Provides client and competitive insights to inform the marketing strategy, and tracks/reports marketing performance throughout the year. Advise and consult with North America business unit and sales leaders to create an overall marketing strategy designed to achieve growth targets. Develop and lead innovative awareness and demand generation programs that align to the business priorities. Effectively and efficiently manage marketing programs and events to meet or exceed targeted outcomes. Monitor lead generation and follow-up to maximize business opportunities and demonstrate ROI for marketing investments. Collaborate closely with Analyst Relations, Public Relations and Customer Advocacy leaders to enhance and promote market leadership, highlight business leaders as experts in their field, document client success stories and deepen client relationships. Proactively communicate and collaborate with business stakeholders and Marketing team members to maximize information-sharing and drive positive results. Identify new marketing opportunities through industry research and news monitoring, and participation in industry and/or marketing organizations and events. Manage and adhere to marketing budget, maintain vendor and agency relationships, and oversee related contracts and payments. Minimum of 10 years of relevant marketing experience with demonstrated ability to independently drive marketing programs. Minimum of 8 years of experience in customer-facing IT services and/or Healthcare or Life Sciences experience. Bachelor's Degree in marketing, communications, journalism or public relations. Knowledge of marketing-related business practices, including advertising, market research and digital marketing technology and tools Demonstrated history of planning successful campaigns and events Effective communication skills and adaptable communication style for interacting with business leaders, team members and clients Strong project management and organization skills to plan and execute marketing initiatives and juggle competing priorities Understanding of the Healthcare and Life Sciences industries, including broader issues and client pain points

Responsibilities

Create and manage end-to-end marketing programs, including campaigns and events to generate leads and sales opportunities. Collaborate with business leaders to develop innovative awareness and demand generation programs aligned with business priorities.