FIRSTLY, A LITTLE BIT ABOUT US.

We make brands unskippable.
Through our work with clients including… [deep breath] Adobe, Prime Video, Spotify, YouTube, Microsoft, Kellogg’s, HSBC, John Lewis, Have I Got News For You, Motorway, Channel 4 and Amazon Alexa, we add value, not noise.
We put creativity at the heart of everything we do. From social strategy, social creative, social production, social amplification and social effectiveness, we deliver expertise and cultural relevance. On social.
Still reading? Great. It’s only been three short paragraphs. And we’d love to hear about you…

SOME SPECIFIC SKILLS YOU’LL NEED.

• The job requires prior experience as an Influencer Director or in a similar position
• Possessing a thorough knowledge of social media platforms and their optimal techniques
• Understanding influencer strategies and techniques
• Possessing strong communication and negotiation abilities
• The candidate possesses skills in data analysis and providing insights to inform campaign optimization
• This individual possesses a creative mindset and strong project management skills

THE ROLE.

We are looking for an experienced Influencer Director to lead the talent-shaped charge across our existing accounts; and drive the development of That Lot’s wider influencer proposition. You’ll have the opportunity to help build and mould a strategically important new team and spearhead its short, medium and long-term success.

YOUR RESPONSIBILITIES.

• Lead the definition of That Lot’s Influencer proposition, working alongside senior management to deliver
• Developing a go to market strategy for our influencer product
• Ensuring commercial accountability and growth of the department
• Being a rep for the agency at relevant events
• Understanding the cultural and creator landscape and emerging trends
• Creating and implementing influencer strategies that are in line with broader social campaign objectives
• Support junior team members to identify and engage influencers aligned to strategic direction
• Handle all influencer partnerships, contract negotiations, content and feedback provision
• Guide junior team members on the development and presentation of post campaign performance reports
• Work with cross-functional teams, such as strategy, creative, and paid, to establish cohesive and successful campaigns
• Effectively allocate and manage client influencer budgets to ensure positive impact vs agreed KPIs
• Manage day-to-day workload and development of junior team members, as well as identifying growth opportunities
• Work closely with our clients to deliver best-in-class influencer work as well as identifying and converting additional revenue-driving opportunities