Influencer Marketing Manager – French Market (w/m/d) at Pomélo + Co GmbH

Berlin, , Germany -

Full Time

Start Date

Immediate

Expiry Date

18 Aug, 26

Salary

0.0

Posted On

21 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Influencer Marketing, Creator Ecosystem Management, Campaign Strategy, KPI Analysis, Budget Negotiation, Market Monitoring, Affiliate Program Management, Spark Ads, D2C Marketing, French Language Proficiency, English Language Proficiency, TikTok Marketing, Instagram Marketing, Performance Marketing, Reporting, Creator Relations

Industry

Personal Care Product Manufacturing

Description

Intro Do you see influencer marketing as more than a reach play – and think in terms of profitable growth instead? Do you know how to build a creator ecosystem from scratch, read French beauty communities, and develop campaigns that actually perform? We're looking for an Influencer Marketing Manager – French Market (m/f/d) to take full ownership of building and managing our creator ecosystem in France – and to establish influencer marketing as a scalable, profitable growth channel for SHYNE & Pomélo+Co. Your mission Full ownership of all influencer marketing activities for the French market – from strategy to execution Building and maintaining a strong creator network (nano to macro) on TikTok and Instagram Developing campaign strategies with a clear focus on profitability Scaling top-performing content via Spark Ads in close collaboration with the performance team Building and managing an affiliate program Ownership of key KPIs such as ROAS, CAC, AOV, CPM, and CM3 Budget responsibility and negotiation with creators and agencies Continuous market monitoring in France to identify trends and relevant creators early and leverage them strategically Creating reports with concrete recommendations to further accelerate growth in the French market Your profile Must-Haves At least 2 years of experience in influencer marketing, ideally in a beauty or lifestyle D2C company Native-level French and business-fluent English An existing network of French beauty creators and/or agencies The ability to manage 100+ creators per month in a structured and efficient way Experience with KPI-driven influencer marketing Nice-to-Haves German language skills for day-to-day collaboration with our Berlin team Experience with influencer marketing tools such as Storyclash Experience with eCom insights platforms such as Shopify Analytics or KLAR Experience in a profitability-driven D2C company What we offer you Direct ownership of the French market with real room to shape it – you're a strategic contributor, not just a briefing executor Full transparency over relevant business metrics and the direct impact of your work on company growth An engaging start-up atmosphere that fosters a culture of support, collaboration, and individual empowerment Close collaboration with the Head of Marketing as well as the Performance, CRM, and Brand teams Flexible work-life balance: Benefit from our hybrid working model with up to two work-from-home days per week (Mondays & Fridays) Additional time off: In addition to work-from-anywhere days, we give you December 24 and 31 as additional days off Modern working environment: Our modern office near Rosenthaler Platz offers a great view and is dog-friendly Stay fit: We support your health and well-being with an Urban Sports Club membership (M) for all sports enthusiasts – or you can take advantage of the employee discounts and vouchers offered by the Probonio app instead Teamwork makes the dream work: Enjoy regular team lunches and team events Attractive extras: Receive free company products on an ongoing basis Tools for your success: Choose the equipment you work best with – a MacBook or a notebook of your choice Of course, we also offer the classics, such as a free fruit basket, snacks, and fresh coffee About us We are SHYNE & Pomélo+Co, two haircare brands under one roof. Our passion for high-quality and effective hair products drives us to continuously elevate our brands through strong design, premium aesthetics, and modern digital storytelling.

Responsibilities

Take full ownership of building and managing the creator ecosystem in France to establish influencer marketing as a profitable growth channel. This includes developing campaign strategies, managing an affiliate program, and scaling content via Spark Ads while monitoring key KPIs like ROAS and CAC.