Integrated Marketing Lead, SEA at InMobi

, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

24 Dec, 25

Salary

0.0

Posted On

25 Sep, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Integrated Marketing, Campaign Management, Project Management, B2B Marketing, Cross-Functional Collaboration, Content Creation, Digital Marketing, Email Marketing, Performance Measurement, Market Expansion, Communication Skills, Organizational Skills, Data-Driven Decision Making, Stakeholder Management, Creativity, Adaptability

Industry

Advertising Services

Description

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com About the Role We are looking for a dynamic and versatile Integrated Marketing Lead to join InMobi’s B2B Marketing team in Singapore. This role will focus on Southeast Asia, with opportunities to extend scope into China and Korea. As the orchestrator of high-impact, multi-channel marketing campaigns, you will bring together strategy, creativity, and execution excellence to drive awareness, demand, and growth across key markets. You will work closely with cross-functional stakeholders such as Product Marketing, Sales, and Product teams, while partnering with in-house specialists across Content, Design, Partner Marketing, PR, Digital, and Email to activate integrated campaigns that fuel business outcomes. Key Responsibilities Activate Integrated Marketing Campaigns: Design and execute multi-channel campaigns tailored to regional business priorities, ensuring alignment across stakeholders and markets. Project Management Excellence: Serve as the project manager for campaigns, running planning trackers and enabling seamless execution for timely and effective delivery. Cross-Functional Collaboration: Act as the bridge between marketing, sales, and product teams, ensuring campaign narratives are consistent, impactful, and business-aligned. Content & Creative Activation: Partner with the content and design teams to produce engaging, high-quality assets that resonate with B2B audiences. Channel Orchestration: Leverage PR, digital, email, and partner marketing functions to maximize campaign reach and effectiveness. Measurement & Insights: Define KPIs, track performance, and deliver insights to continuously optimize campaign impact. Market Expansion: Support marketing strategy and execution in SEA, with flexibility to scale campaigns across China and Korea. Who You Are A creative and data-driven marketer with strong project management skills, capable of building systems and processes that enable both flawless execution and long-range planning. A generalist eager to gain experience across all facets of B2B marketing — from strategy to execution. Bold in experimenting with new ideas, brave in critically analyzing what works and what doesn’t, and thirsty to learn. Equipped with the marketing gumption to navigate complexity and maximize impact in fast-paced environments. At the cutting edge of technology and marketing trends, bringing fresh ideas and best practices into play. Energized by working with diverse teams across functions and geographies, and able to influence stakeholders at multiple levels. Requirements: 4 to 8 years of experience in B2B marketing, integrated marketing, or campaign management roles. Experience in ad tech is a bonus. Strong experience managing multi-stakeholder, multi-channel campaigns in high-growth environments. Excellent communication, organizational, and project management skills. Familiarity with APAC markets, preferably Southeast Asia; experience with China and/or Korea is a plus. Comfort working in a fast-paced, lean team while driving measurable impact. The InMobi Culture At InMobi, culture isn’t a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences. We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program. InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace. Visit https://www.inmobi.com/company/careers to better understand our benefits, values, and more!

Responsibilities

The Integrated Marketing Lead will design and execute multi-channel marketing campaigns tailored to regional business priorities while ensuring alignment across stakeholders. This role involves project management, cross-functional collaboration, and leveraging various marketing channels to maximize campaign effectiveness.