• Job ID: 286480
• Date posted: 07/04/2025What you’ll need to have
• 
  
  
  
• University degree in Communication/Marketing management

• 3-5 years’ experience in social media management & social media advertising, working with Marketing, Digital Communications, Media within Agency/ Multinational matrix environment, Publishing Industry
• Home Design knowledge is a must
• Motivated by IKEA culture and values
• Strong interpersonal skills with the ability to build trustful relationships
• Strong background in content curation, content productions, influencer marketing and paid social is a must
• Deep knowledge of social media platforms (TikTok, Instagram, Pinterest, Facebook, Youtube, Spotify)
• Deep knowledge of social analytics tools (Emplifi)
• Analytical skills and structured mindset
• Experience with digital marketing and a multichannel set-up
• Strong project management & leadership skills
• Fluent in English & ItalianWhat you’ll be doing day to day
• 
  
  
  
• Contribute to implement the IKEA Italia social media strategy, aligned with the marketing strategy

• Manage and oversee the social media editorial plan
• Guarantee an effective content curation strategy to reach the SoMe goals
• Contribute to implement the influencer marketing strategy
• Provide input to the social media agenda with the SoMe Media Agency to drive media efficiency and effectiveness
• Stay up to date with the latest social media trends, best practices and latest platforms (e.g: TikTok)
• Make social media data available/understandable/actionable by monitoring, collecting, analysing the appropriate metrics and insights for continuous improvement and decision making
• Contribute to define and implement integrated campaigns
• Enable the sharing of best practices, success stories and innovation initiatives and learning content for social media competence development in the market
• Competitor research and benchmarking
• Provide subject matter support for the country teams, keep them informed on planned deliveries and together with the countries secure the right balance between social media effectiveness and efficiency
  Our team is the voice of IKEA. We use words, pictures and videos to tell the story about IKEA, to build our brand and inspire people with our offer. We bounce ideas back and forth, we challenge each other and we are crazy passionate about communication. Of course we’re also the ones who make sure to keep all our fellow co-workers informed, engaged and connected in a constantly changing business environment.

Please refer the Job description for details