Intern, OneGrab and Loyalty | Grab PH Marketing at Kudo

Pasig, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

23 Aug, 26

Salary

0.0

Posted On

25 May, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Project Management, Campaign Execution, Content Planning, Integrated Marketing Communications, Trendjacking, Market Analysis, Strategic Planning, Digital Marketing, KOL Management, Public Relations, Social Media Marketing, Data-Driven Marketing

Industry

Software Development

Description

Company Description About Grab and Our Workplace Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility. Job Description Get to Know the Team As the OneGrab and Loyalty team, we drive ecosystem stickiness and brand love. By launching creative, data-driven, multi-channel campaigns, we maximize user value and seamlessly connect Grab's diverse services. Our mission is to turn everyday transactions into rewarding experiences that fuel business growth and foster long-term customer loyalty. Get to Know the Role Drive growth, engagement, and brand love for Grab's main ecosystem drivers: OneGrab and Loyalty (GrabUnlimited, GrabCoins, and GrabVIP). You will shape business strategy, move the needle on main metrices, and implement impactful marketing campaigns from the ground up. Working under the OneGrab & Loyalty Lead, you will apply integrated marketing principles across digital and physical spaces. We are looking for a creative, strategic, and driven intern to enhance Grab's multi-channel presence and execute resonant campaigns. The Critical Tasks You Will Perform Project & Campaign Ownership Collaborate with team leads to implement targeted projects that directly help achieve the products' metrics. Be the primary PIC for small to medium campaigns, driving the full lifecycle from initial brainstorming to execution. This includes content planning, IMC strategies - KOL, Social, PR, and Offline - to post-campaign analysis. Provide necessary operational and creative support on large-to-extra-large campaigns and projects for the team. Strategy, Content Planning & Trendjacking Co-Improve Grab loyalty products' evergreen presence, ensuring consistent and impactful content planning across key consumer platforms. Actively participate in creative brainstorming sessions by spotting real-time cultural and market trends, and "trendjacking" them to keep the brand relevant. Qualifications What Essential Skills You Will Need Education: Pursue an undergraduate degree in Marketing Management and/or related courses. Schedule: Able to work at least 3 days per week for a minimum duration of 4 months. Eligibility: Open to both voluntary interns and those looking for academic credit/required placements. Additional Information Life at Grab We care about your well-being at Grab, here are some of the global benefits we offer our Interns: Attractive Monthly Allowance: Receive a competitive monthly allowance to support your internship journey Employees and Interns Exclusive App Discount: Enjoy special offers through your Grab and Move It apps. Work Essentials Provided: A working laptop and necessary software tools will be provided to ensure you have all the resources you need for success. On-the-Job Training: Gain hands-on experience with mentorship and training opportunities from Grab's leaders and senior members Professional Exposure: Experience a global and professional working environment, contributing to large-scale products across Southeast Asian countries Networking Opportunities: Engage with other talented peers from top-tier universities and participate in the company's various engagement activities Career Opportunities: Explore potential full-time employment opportunities within the company, depending on business needs and intern qualifications Travel Opportunities within the Philippines: Gain the opportunity to participate in fieldwork, allowing you to gather real-world insights and transform them into practical, actionable projects for the improvement of Grab and Move It. Internal Contests and Promotions: Become eligible to participate in Grabber-exclusive contests and promotions Company Event Access: Participate in some events that foster collaboration and a sense of community within Grab. Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours What We Stand For At Grab We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique

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Responsibilities

The intern will drive growth and engagement for Grab's loyalty products by implementing multi-channel marketing campaigns. Responsibilities include managing the full campaign lifecycle from brainstorming to analysis and creating trend-based content.