COME AND WORK #LIKEABOSCH AT WORCESTER BOSCH.

Job Description
We are excited to offer you the opportunity to join our global brand management team for Bosch Home Comfort as an International Brand Manager.

In this role, you will be responsible for:

• Developing, implementing and monitoring marketing measures to ensure effectiveness.
• Collaborating with our international lead agency on the conceptual and operational aspects of brand communication standardisation and internationalisation.
• Creating engaging content for selected new product launches and campaigns in partnership with the lead agency, local markets and business units. Focusing on digital assets within an omnichannel approach.
• Generating content for new product launches also for e-commerce and e-shops.
• Supporting local markets in media planning (omnichannel) with a focus on digital channels.
• Monitoring and managing the efficiency of all activities based on key performance indicators (KPIs)

Interested? Upload your CV today!
Qualifications

Our ideal candidate must have:

• Bachelor’s degree in business administration, economics, or a related field.
• Experience in marketing or brand management.
• Proven experience in creating brand communication, including campaigns, product launches and social media strategies.

Our ideal candidate should have:

• Strong background in content management and relevant AI tools.
• Focus on digital assets and e-commerce platforms.
• Experience in agency management, media planning and the use of digital media.
• Analytical and process-oriented mindset with a strong focus on results.
• Excellent communication skills, persuasive abilities and resilience under pressure.
• Proficient in English, both written and spoken.
• German speaker (desirable)
• Willingness to travel as needed.

Additional Information
Deadline for Applications: 30 April 2025
Please note, we reserve the right to close this vacancy at any time so we encourage candidates to submit their applications as soon as possible.
Working Hours: 37 hours per week – standard working pattern of 08:30 – 17:00 Monday to Thursday and 08:30 – 16:30 Friday with a 1-hour unpaid lunchbreak.

In this role, you will be responsible for:

• Developing, implementing and monitoring marketing measures to ensure effectiveness.
• Collaborating with our international lead agency on the conceptual and operational aspects of brand communication standardisation and internationalisation.
• Creating engaging content for selected new product launches and campaigns in partnership with the lead agency, local markets and business units. Focusing on digital assets within an omnichannel approach.
• Generating content for new product launches also for e-commerce and e-shops.
• Supporting local markets in media planning (omnichannel) with a focus on digital channels.
• Monitoring and managing the efficiency of all activities based on key performance indicators (KPIs