International Growth Manager (m/f/d) at Carly

Munich, Bavaria, Germany -

Full Time

Start Date

Immediate

Expiry Date

01 Oct, 26

Salary

0.0

Posted On

03 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Performance Marketing, Growth Marketing, International Expansion, Business Development, Influencer Marketing, PR Initiatives, Data Analysis, Stakeholder Management, Market Intelligence, B2B Lead Generation, B2C Strategy, Strategic Marketing

Industry

IT Services and IT Consulting

Description

Your mission As our International Growth Manager, you'll step into a role with purpose, growth, and real impact. You'll join our Internationalization Team, where your work will shape Carly's growth across international markets by building scalable acquisition strategies, strengthening our brand presence, and unlocking new commercial opportunities. You'll work across both B2C and B2B initiatives, using market insights and data to drive sustainable growth while helping empower car owners worldwide. Your contributions will be highly trusted and celebrated—all in an environment that values authenticity, inclusion, and cross-cultural collaboration. Your responsibilities Own the growth strategy and execution for assigned international markets, driving both B2C and B2B revenue growth. Scale and optimize influencer partnerships by identifying new opportunities, leading negotiations across all partnership tiers, and continuously improving performance. Build Carly's brand visibility through PR initiatives, media campaigns, and strategic marketing activities that strengthen awareness in local markets. Identify, test, and validate new acquisition channels by defining clear hypotheses, measuring performance, and scaling successful initiatives through data-driven decision making. Collaborate closely with Marketing, Sales, and Enterprise teams to generate qualified B2B leads, improve conversion workflows, and support international sales initiatives. Own customer and market intelligence by conducting continuous research, refreshing customer personas, and proactively identifying market trends that influence growth opportunities. Act as the go-to expert for your markets, providing actionable insights and supporting cross-functional teams with market-specific strategies and recommendations. Your profile 5+ years of experience in performance marketing, growth marketing, international expansion, business development, or a similar commercial role. Strong analytical mindset with confidence using data to make decisions, prioritize initiatives, and measure success. Experience managing acquisition channels such as influencer marketing, partnerships, PR, paid campaigns, or other scalable growth initiatives. Comfortable owning projects end-to-end and balancing strategic thinking with hands-on execution. Excellent communication and stakeholder management skills across diverse, cross-functional teams. Curious about customer behavior and passionate about understanding market dynamics to uncover new opportunities. Fluent in English (C1); additional languages are a strong advantage. Experience working across multiple international markets is a plus. Why us? Inclusive and supportive culture that values authenticity and growth—no walls, no limits, no bureaucracy. Clear strategy and purpose-driven impact—you'll know exactly how your work drives Carly's mission. Data-driven decisions and open dashboards—full transparency on goals, growth, and results. Cross-functional collaboration—strong management, hands-on workshops, and a high learning curve. Competitive compensation and 100% company-supported equipment to help you do your best work. Stable and sustainable growth—proudly independent, with no external investors. A passionate, international team based in the heart of Munich—with a view of the Alps! Curious what the experience at Carly is like? Our team spans 30+ nationalities, and we believe in transparency, autonomy, and building meaningful relationships. Learn more on our Culture & Careers page. About us Carly is a cartech company improving car repair and maintenance for millions of car fans worldwide. We provide curated repair and maintenance knowledge and package it in a suitable format. With the help of our product, our customers receive actionable advice. They can then cover a large part of their repair and maintenance on their own, placing them back in control over their vehicles. While we have been steadily growing and providing new services to our customers over the past years, there is still so much to do, and you can help us achieve it. So join us in our central Munich offices and help us bring joy to more car fans worldwide. What is Carly's purpose? Carly pairs real-time data with mechanical expertise to improve car fans' repair and maintenance experiences. Our aim is to Share Knowledge, Deliver Relevance and Provide Joy to car fans and people with car issues. What is Carly's vision? We want to be top of mind for car fans regarding repair and maintenance. Be a part of our driven team and conquer the automotive world with us!

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Responsibilities

The International Growth Manager is responsible for driving B2B and B2C revenue growth across international markets through scalable acquisition strategies and brand visibility. This includes managing influencer partnerships, PR campaigns, and conducting market research to identify new growth opportunities.