International Marketing Coordinator at University of Otago

Dunedin, Otago, New Zealand -

Full Time

Start Date

Immediate

Expiry Date

06 Aug, 26

Salary

80285.0

Posted On

08 May, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Content Creation, Creative Writing, Audience Engagement, Email Marketing, Social Media Management, CRM Systems, Marketing Automation, Canva, Adobe Creative Suite, CapCut, PowerPoint, Cultural Awareness, Video Production, Campaign Performance Metrics, Stakeholder Management

Industry

Research Services

Description

__________ DIVISION OF EXTERNAL ENGAGEMENT | TE RINGA TORO INTERNATIONAL | TE WHIRIKA About our team | Mō te tīma Ranked among the top 1%25 of higher education institutes in the world, the University of Otago has a proud history in teaching and research excellence and a well-established international reputation. The International Marketing and Recruitment Team is responsible for the recruitment of international students, enhancing Otago’s profile internationally, and identifying and maximising international business development opportunities. The role | Te mahi We are seeking an enthusiastic, creative, and digitally savvy International Marketing Coordinator to support the University of Otago’s international marketing and recruitment activities. In this role, you will develop and deliver engaging content and communications that connect with prospective international students and partners, supporting the student journey from initial awareness through to enrolment. You will contribute to the delivery of targeted, audience-focused campaigns across digital platforms and channels, aligned with the University’s international strategy. Key responsibilities include: • Creating and delivering student and partner communications, including email campaigns and engagement initiatives • Supporting the planning and execution of digital marketing campaigns across social media, paid ads and other channels • Managing and growing social media platforms with engaging, relevant content • Collaborating with international students to co-create authentic content that reflects the Otago experience • Supporting the delivery of student engagement activities such as webinars, ambassador programmes, and peer-to-peer initiatives • Contributing to the development of creative assets, including video, photography, and digital collateral • Monitoring performance and using insights to continuously improve engagement and campaign effectiveness This is a collaborative and fast-paced role within a team dedicated to enhancing Otago’s global profile and attracting high-quality international students. Your skills and experience | Kā pūkeka me kā wheako You are a confident and creative marketing and communications professional with a passion for engaging diverse audiences and delivering high-quality digital content. You will bring: • Experience in digital marketing, creative writing, content creation, and audience engagement (ideally in higher education or international contexts) • Proven ability to deliver campaigns across channels, including email, social media, and digital platforms and paid ads. • Strong content creation skills across written, social, and video formats • Experience using CRM systems and/or marketing automation tools for targeted communications (e.g. segmentation, nurture journeys, email campaigns) • Confidence using content creation tools such as Canva, Adobe Creative Suite, CapCut, and PowerPoint • An understanding of digital trends, social media platforms, and campaign performance metrics You will also demonstrate: • Strong written and verbal communication skills • High cultural awareness and the ability to tailor content for diverse international audiences • A proactive, adaptable, and collaborative approach • The ability to build genuine connections with students and stakeholders Further details | Pūroko This is a full-time (37.5 hours), fixed term role (until December 2026), based in Ōtepoti, Dunedin. The appointment range for this role is provisionally evaluated as Level 5 - $69,931 to $74,609, Top of Range $80,285, and is subject to change. You must have the right to live and work in New Zealand to apply for this position. Ōtākou Whakaihu Waka | University of Otago is a workplace that values and utilises diverse and inclusive thinking, people, and behaviours. We welcome the contributions of staff with diverse backgrounds, experiences, skills, and perspectives. For further information, or to discuss the role in confidence – please contact Hannah Nguyen, Team Leader International Marketing. Application | Tono To submit your application (including CV and cover letter) please click the apply button below. Applications quoting reference number 2600761 will close on Sunday, 24 May 2026. Applications will be considered as they are received. The University reserves the right to close this vacancy at any time. Additional Information Contact: Hannah Nguyen Position details: Job Description Further Information: Department Website Create an email with a link to this vacancy: Create email Location: About Dunedin

Responsibilities

Develop and deliver engaging digital content and communications to attract prospective international students and partners. Manage social media platforms and execute targeted marketing campaigns to enhance the university's global profile.