QUALIFICATIONS

• Education: studies in the field of Data Analytics, Data Science, Business Informatics, Computer Science, Marketing Analytics with data focus or comparable
• Experience and Knowledge: with Power BI and Tableau; strong interest in data, analytics, and data visualization; familiarity with CRM and marketing automation tools is a plus
• Personality and Working Practice: you excel at working collaboratively in a team environment and communicating findings clearly
• Languages: fluent in written and spoken English
  Additional Information
  Start: according to prior agreement
  Duration: 6 months
  Requirement for this internship is the enrollment at university. Please attach your CV, transcript of records, enrollment certificate, examination regulations and if indicated a valid work and residence permit.
  Diversity and inclusion are not just trends for us but are firmly anchored in our corporate culture. Therefore, we welcome all applications, regardless of gender, age, disability, religion, ethnic origin or sexual identity.

Do you want to make a difference? Then we look forward to receiving your application to Bosch Rexroth AG.
Job Description

We are seeking a detail-oriented and analytical Data Analyst to join our Lead Generation Marketing team. In this role, you will be responsible for collecting and analyzing data from various sources to support our lead management processes. Your insights will help drive our demand creation strategies and enhance our overall marketing effectiveness.

• During your internship you will gather and analyze data from CRM systems, marketing automation platforms, and website analytics to support lead management initiatives.
• You will assist in the creation and development of dashboards that visualize key metrics and performance indicators.
• Furthermore, you will conduct basic data analytics and create visual representations to aid in lead management decision-making.
• Additionally, you will document the research findings to enhance our knowledge base, utilizing large language models (LLMs) for idea generation and solution development.
• Performing competitor analysis to identify trends and best practices in demand creation also falls within your area of responsibility.
• Finally, you will create PowerPoint presentations to communicate findings and strategies effectively. You will also conduct research for information and data to support various projects and initiatives.